Best Matomo Analytics for WordPress alternatives

7 analytics plugins compared with Matomo Analytics for WordPress on features, pricing and WordPress.org stats.

Sites that want GA4 with eCommerce, form and content tracking configured from WordPress and are prepared to pay for Pro.

+ Has Google Analytics 4 integration − Lacks Self-hosted stats, Cookieless tracking $199/yr

Site owners who want simple, cookieless, self-hosted analytics inside WordPress without Google or consent banners.

− Lacks Google Tag Manager, Scroll depth tracking $49/yr

Small businesses and bloggers who want a simple, privacy-friendly Google Analytics replacement inside WordPress.

− Lacks Google Tag Manager $49/yr

Site owners who want a free, official way to add Google's tags and see Analytics and Search Console highlights in WordPress.

+ Has Google Analytics 4 integration − Lacks Self-hosted stats, Cookieless tracking Free

Existing ExactMetrics customers or sites wanting a GA4 setup tool with eCommerce and form tracking from Awesome Motive.

+ Has Google Analytics 4 integration − Lacks Self-hosted stats, Cookieless tracking $199/yr

Content sites, publishers and multisite networks that want detailed, cookieless traffic reports inside WordPress.

− Lacks Google Tag Manager, WooCommerce tracking $39/yr

Bloggers and privacy-conscious sites that want simple, fast traffic counts with no cookies and no external service.

− Lacks Google Tag Manager, Server-side tracking $6/mo