Plugin/Compare
Suggest a plugin

Rank Math SEO

Modular WordPress SEO plugin with a broad free tier: redirects, 404 monitor, schema, Search Console analytics and multiple focus keywords.

SEO Plugins Verified 14 Oct 2026
Free installs4M+WordPress.org, active
Est. Pro installs~120KLikely 60K–240K
Vendor claims4M+Vendor's own figure
Rating4.8/57,521 reviews
Price from$107.88/yrFreemium
Last updated3 Nov 2026Version 1.0.281

Overview

Rank Math SEO is a modular SEO plugin for WordPress that packs an unusually wide feature set into its free version. Each capability, such as sitemaps, schema, redirections, the 404 monitor, local SEO or image SEO, is a module you switch on or off, so sites only load what they use.

How it works

A setup wizard imports existing data from Yoast, AIOSEO, SEOPress and redirect plugins, then configures titles, sitemaps and schema defaults. In the editor, Rank Math scores content against a set of SEO tests for up to five focus keywords in the free version, previews snippets and social cards, and suggests internal links. A built-in Analytics module connects Google Search Console and GA4 to show traffic and keyword data inside WordPress, and the Instant Indexing module submits URLs through IndexNow.

Free vs PRO

PRO is billed per account rather than per site: the base PRO plan covers unlimited personal sites, while Business and Agency allow 100 and 500 client sites. Paid plans add keyword rank tracking (500 to 50,000 keywords), news and video sitemaps, a schema builder with far more types and conditional rules, multi-location local SEO, advanced WooCommerce product schema (GTIN, brands), a broken link checker, AI Link Genius automated internal linking, and longer analytics retention. Content AI is sold as a separate subscription with a small free monthly allowance.

Strengths and limitations

  • The free plugin includes redirects, a 404 monitor, a role manager and Search Console data, which competitors usually charge for.
  • PRO pricing is good value for owners of many personal sites.
  • The number of modules and settings can overwhelm beginners, although an Easy mode hides advanced options.
  • There is no white-label option, and Content AI costs extra on top of PRO.

Rank Math suits site owners, freelancers and agencies who want the widest free feature set and inexpensive multi-site PRO plans, and who are comfortable with a settings-heavy interface.

Best for: Site owners and agencies who want the richest free SEO toolkit and affordable multi-site PRO plans.

Rank Math offers more in its free version than any of its main rivals, including redirects, 404 logging and Search Console data. PRO is reasonably priced for multi-site owners. The trade-off is a busier interface and add-on pricing for AI features.

Pros

  • Redirects, 404 monitor and role manager in the free version
  • Up to five focus keywords free, unlimited in PRO
  • Search Console and GA4 analytics inside WordPress
  • Free IndexNow submission and llms.txt generation
  • PRO covers unlimited personal sites on the base plan
  • One-click import from Yoast, AIOSEO and SEOPress

Cons

  • Many modules and settings can overwhelm beginners
  • News/video sitemaps and broken link checks require PRO
  • Content AI is a separate subscription
  • No white-label option on any plan
  • Base PRO plan cannot be used on client sites
Rank Math SEO screenshot 1 Rank Math SEO screenshot 2 Rank Math SEO screenshot 3 Rank Math SEO screenshot 4 Rank Math SEO screenshot 5 Rank Math SEO screenshot 6

Key features

What Rank Math SEO highlights on its WordPress.org page and its own website, split by version.

Free version WordPress.org

  • Setup wizard with one-click importer
  • Up to five focus keywords
  • Content analysis with SEO tests
  • Schema markup for common types
  • XML sitemaps for custom post types
  • Redirection manager
  • 404 error monitor
  • Search Console and GA4 analytics
  • IndexNow instant indexing
  • Automatic image alt and title
  • Internal link suggestions
  • Role manager and multisite support
  • Local SEO and WooCommerce basics
  • llms.txt generation

Pro / paid adds From $107.88/yr

  • Keyword rank tracking up to 50,000
  • Unlimited focus keywords
  • Advanced schema builder and templates
  • News and video sitemaps
  • Multi-location local SEO
  • Advanced WooCommerce product schema
  • Broken link checker
  • AI Link Genius automated linking
  • Advanced redirects and 404 tools
  • Longer analytics data retention
  • Bulk CSV import of SEO data
  • Client site management on Business+

Feature checklist

26 of 27 features we track in SEO Plugins, feature score 97/100

On-page 8/8

Title & meta editor Key

Edit SEO titles and descriptions with templates.

Per-post titles and descriptions with variables and snippet preview.

SourceChecked 5 Oct 2026
Included

Content analysis

Keyword and readability checks while writing.

Editor score based on a set of on-page SEO tests.

SourceChecked 5 Oct 2026
Included

Multiple focus keywords

Optimise a page for more than one keyword.

Five focus keywords per post free; PRO allows unlimited.

SourceChecked 5 Oct 2026
Included

Internal linking suggestions

Suggests relevant internal links.

Free link suggestions; AI Link Genius auto-linking is PRO.

SourceChecked 5 Oct 2026
Included

Social previews

Open Graph and X/Twitter card controls.

Facebook and X meta with social card previews in the free plugin.

SourceChecked 5 Oct 2026
Included

AI writing assistant

Generate titles, descriptions or content with AI.

Content AI needs a separate paid Rank Math AI plan; small free monthly allowance.

SourceChecked 5 Oct 2026
Via add-on

Image SEO

Automatic alt text, titles or image attachment redirects.

Image SEO module adds missing alt and title attributes automatically.

SourceChecked 5 Oct 2026
Included

Bulk SEO editor

Edit titles and descriptions for many posts from one screen.

Bulk edit mode for titles and meta in post lists; advanced options in PRO.

SourceChecked 5 Oct 2026
Included
Technical 11/11

XML sitemaps Key

Automatic XML sitemaps.

Sitemaps for posts, taxonomies and custom post types.

SourceChecked 5 Oct 2026
Included

Schema markup Key

Structured data for rich results.

Around 20 schema types free; PRO adds a builder and many more types.

SourceChecked 5 Oct 2026
Included

Breadcrumbs

Breadcrumb trail output with schema.

Breadcrumbs via shortcode, function or theme support.

SourceChecked 5 Oct 2026
Included

Redirect manager

Create and manage 301/302 redirects.

Redirection manager in free; regex and extra options in PRO.

SourceChecked 5 Oct 2026
Included

404 monitor

Log broken URLs visitors hit.

Simple 404 log free; PRO adds advanced monitoring.

SourceChecked 5 Oct 2026
Included

robots.txt editor

Edit robots.txt from the dashboard.

Edit the virtual robots.txt from the settings screen.

SourceChecked 5 Oct 2026
Included

llms.txt file

Generate an llms.txt file for AI crawlers.

Free llms.txt module; PRO adds an advanced generator.

SourceChecked 5 Oct 2026
Included

News sitemap

Google News sitemap.

Google News sitemap is a PRO module.

SourceChecked 5 Oct 2026
Paid version PRO

Video sitemap

Video sitemap and video schema.

Video sitemap with auto-detected video schema in PRO.

SourceChecked 5 Oct 2026
Paid version PRO

IndexNow / instant indexing

Notify search engines when content changes.

Instant Indexing module submits URLs via IndexNow.

SourceChecked 5 Oct 2026
Included

Broken link monitoring

Find broken internal or external links.

Broken link checker included in paid plans.

SourceChecked 5 Oct 2026
Paid version PRO
Specialist 2/2

Local SEO

Business details, locations and LocalBusiness schema.

Single-location local SEO free; multiple locations need PRO.

SourceChecked 5 Oct 2026
Included

WooCommerce SEO

Product schema and shop-specific controls.

Basic WooCommerce module free; PRO adds GTIN, brands and richer product schema.

SourceChecked 5 Oct 2026
Included
Insights & tools 3/3

Search Console integration

Search Console data inside WordPress.

Analytics module shows Search Console and GA4 data in WordPress.

SourceChecked 5 Oct 2026
Included

Keyword rank tracking

Track keyword positions over time.

Rank tracker with 500 keywords on PRO, up to 50,000 on Agency; free shows limited data.

SourceChecked 5 Oct 2026
Paid version PRO

Import from other SEO plugins

Migrate settings and metadata when switching.

Imports from Yoast, AIOSEO, SEOPress, All In One Schema and Redirection.

SourceChecked 5 Oct 2026
Included
Admin & agency 2/3

Role manager

Control which user roles can change SEO settings.

Role Manager module controls which roles access each SEO feature.

SourceChecked 5 Oct 2026
Included

White label

Remove or replace plugin branding for client sites.

Vendor states Rank Math is not offered as a white-label product.

SourceChecked 5 Oct 2026
Not included

Multisite support

Works on WordPress multisite networks.

Compatible with WordPress Multisite in free and PRO.

SourceChecked 5 Oct 2026
Included

Pricing

Free

$0

On WordPress.org

PRO

$107.88per year

Unlimited

Personal sites only; renews at $8.99/mo billed yearly. First year shown at $7.99/mo ($95.88). 500 tracked keywords. Ex VAT.

Business

$335.88per year

100 sites

Client + personal sites; renews at $27.99/mo billed yearly, first year $299.88. 10,000 tracked keywords.

Agency

$779.88per year

500 sites

Client + personal sites; renews at $64.99/mo billed yearly, first year $659.88. 50,000 tracked keywords.

Prices are list prices from the vendor's site, checked 14 Oct 2026. Many vendors discount the first year.

How many sites use Rank Math SEO?

Free installs from WordPress.org, the vendor's own claim, and our estimate of paid installs.

Free version (WordPress.org) 4M+

Active installations reported by WordPress.org.

Vendor claim 4M+

Sites/users claimed on the vendor's website. source

Estimated Pro / paid installs ~120K

Our estimate, see method below.

How we estimated this: WordPress.org shows 4M+ free installs, which could mean anything from 4M to 5M. The vendor says 4M+ sites, so we put the free count halfway between the middle of that range and the vendor figure, at about 4.3M. About 4.3M free installs x 2.8% (the usual share of free sites that also run the paid version when most features are free, lower for very large free bases) gives 120K. Likely range: 60K to 240K. This counts sites running the paid version, including sites whose licence has lapsed. Estimates are rough and based on public figures as of 14 Oct 2026.

Stats & health

Weekly downloads

212,291 downloads last week, 201.1M all time

Rating breakdown

5 ★7,083
4 ★144
3 ★53
2 ★44
1 ★197
Version1.0.281
Last updated3 Nov 2026 (0 days ago)
Tested up toWordPress 7.1.4
RequiresWordPress 6.7+, PHP 7.4+
Support threads (2 months)36 of 44 resolved
On WordPress.org since19 Nov 2018

Company & policy

Refund policy30-day money-back (source, 5 Oct 2026)
New purchases only; renewals not refundable.

Rank Math SEO compared

Alternatives to Rank Math SEO

All alternatives →

All in One SEO (AIOSEO)

2M+ ★ 4.7 $99/yr

Long-standing WordPress SEO plugin with TruSEO analysis, schema, sitemaps and paid tiers adding redirects, link assistant, local SEO and rank tracking.

95

SEOPress

300K+ ★ 4.8 $49/yr

Freemium all-in-one SEO plugin with metadata, sitemaps, content analysis and llms.txt free; PRO adds schema, redirects, AI and Search Console.

93

Yoast SEO

10M+ ★ 4.8 $118.80/yr

Long-running WordPress SEO plugin with readability and keyphrase analysis, schema, sitemaps and a Premium tier that bundles Local, Video and News SEO.

84

ThinkRank SEO

20K+ ★ 4.9 $99/yr

AI-first WordPress SEO plugin with a built-in MCP server, bring-your-own-key AI writing, schema, sitemaps and Search Console data.

93

Squirrly SEO

30K+ ★ 4.6 $9.99/mo

Cloud-assisted SEO plugin with a live writing assistant, keyword research, audits, rank tracking and llms.txt; paid plans raise usage limits.

90

SureRank

300K+ ★ 4.8 $149/yr

Beginner-friendly SEO plugin from Brainstorm Force with meta templates, schema, site audits, GSC data and built-in AI; Pro adds redirects and indexing.

79

FAQ

Is Rank Math SEO free?

Yes. Rank Math SEO has a free version on WordPress.org. Paid plans start at $107.88/yr.

How many sites use Rank Math SEO?

WordPress.org reports 4M+ active installations of the free version. The vendor claims 4M+ sites in total. We estimate around 120K sites run the paid version.

Does Rank Math SEO have title & meta editor?

Yes: included. Per-post titles and descriptions with variables and snippet preview.

Does Rank Math SEO have xml sitemaps?

Yes: included. Sitemaps for posts, taxonomies and custom post types.

Does Rank Math SEO have schema markup?

Yes: included. Around 20 schema types free; PRO adds a builder and many more types.

Is Rank Math free enough for most sites?

For many sites, yes. The free version already includes redirects, a 404 monitor, schema, sitemaps, Search Console analytics, IndexNow and up to five focus keywords.

Can I use Rank Math PRO on client websites?

Not on the base PRO plan, which is limited to personal sites. Business covers 100 client and personal sites and Agency covers 500.

Is Content AI included with PRO?

No. Content AI is a separate Rank Math AI subscription; free and PRO users get a small free monthly allowance to try it.

Can I migrate from Yoast or AIOSEO?

Yes. The setup wizard detects Yoast, AIOSEO, SEOPress, All In One Schema and Redirection data and imports it in one click.

Does Rank Math offer white-labelling?

No. Rank Math states it does not offer white-label branding, though PRO plans can send white-labelled email reports.

Last updated 5 Oct 2026. Spotted something wrong? Suggest an edit.