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Affiliates Manager

Free WordPress affiliate plugin with click tracking, creatives, PayPal payout files and many ecommerce/membership integrations, plus paid add-ons.

Free installs8K+WordPress.org, active
Est. Pro installs~510Likely 260–1K
Rating4.1/561 reviews
Price from$29.95Freemium
Last updated3 Nov 2026Version 2.9.57

Overview

Affiliates Manager is a long-running free affiliate program plugin on WordPress.org, maintained by wp.insider. The core plugin is fully free; extra capabilities come from a catalogue of individually priced add-ons sold on wpaffiliatemanager.com, alongside a set of free integration add-ons.

How it works

Affiliates register through a customisable form (with custom fields) and are approved automatically or manually. Each gets a front-end portal with stats, profile and payment details, a link generator and access to your banners and text links. Tracking is cookie-based with a configurable duration, and clicks and ad impressions are logged. Commissions can be flat or percentage-based, overridden per affiliate, and adjusted by hand.

The integration list is unusually broad for a free plugin: WooCommerce, Easy Digital Downloads, MemberPress, Paid Memberships Pro, LifterLMS, GiveWP, Stripe Payments, WP eStore, Simple Membership and others, some via free or paid add-ons.

Free vs paid add-ons

  • Free core: unlimited affiliates, creatives, email templates, PayPal payout file generation, refund reversal for WooCommerce orders, self-purchase blocking.
  • Free add-ons: WooCommerce Subscriptions, reCAPTCHA, Stripe Payments, MailChimp, MailPoet, auto-creating affiliate accounts for WooCommerce customers and more.
  • Paid add-ons: WooCommerce coupon tracking, product-specific commissions, a one-off bonus for recruiting affiliates, revenue sharing, and several CRM/membership integrations. Each is a one-time purchase with a year of updates and support.

Limitations

There are no multi-level, tiered or lifetime commissions, links use a numeric ID rather than vanity slugs, and payouts are file-based rather than sent directly. Coupons must be created and linked manually. The admin interface feels dated, and WooCommerce HPOS and block checkout compatibility is not documented.

Choose it if you want a free, no-frills affiliate system that plugs into many ecommerce and membership plugins, and only need to buy one or two inexpensive add-ons.

Best for: Budget-conscious sites that need a simple free affiliate program connected to WooCommerce or a membership plugin.

Affiliates Manager covers the fundamentals well for free and connects to an impressive list of platforms. It lacks advanced commission structures and modern polish, so growing WooCommerce programs will likely outgrow it, but it is a low-cost starting point.

Pros

  • Free core with unlimited affiliates and creatives
  • Very wide range of ecommerce and membership integrations
  • Automatic commission reversal on WooCommerce refunds
  • PayPal mass payment file generation built in
  • Paid add-ons are cheap one-time purchases
  • Option to block affiliates earning on their own purchases

Cons

  • No multi-level, tiered or lifetime commissions
  • Coupon tracking and per-product rates cost extra
  • Dated admin interface
  • No vanity slugs; links use numeric IDs
  • HPOS and block checkout support not documented

Key features

What Affiliates Manager highlights on its WordPress.org page and its own website, split by version.

Free version WordPress.org

  • Unlimited affiliates and creatives
  • Customisable affiliate registration form
  • Front-end affiliate dashboard
  • Cookie and click tracking
  • Flat or percentage commissions
  • Per-affiliate commission rates
  • PayPal payout file generation
  • Customisable email templates
  • Ad impression tracking
  • WooCommerce and EDD integration
  • Many membership plugin integrations
  • Commission reversal on refunds

Pro / paid adds From $29.95

  • WooCommerce coupon tracking add-on
  • Product-specific commission add-on
  • Referral bonus for recruiting affiliates
  • Revenue sharing with product partners
  • Visitor-set referrer ID add-on
  • MemberPress and LifterLMS integrations
  • ActiveCampaign, AWeber, GetResponse add-ons
  • Gravity Forms PayPal/Stripe integrations
  • One-time pricing with 1 year support

Feature checklist

18 of 26 features we track in Affiliate Programs, feature score 74/100

Tracking 4/6

Referral link tracking Key

Tracks visits and sales from affiliate links.

Affiliates get links with a wpam_id parameter and can link to any page.

SourceChecked 5 Oct 2026
Included

Coupon code tracking Key

Credits affiliates when their coupon is used.

Paid WooCommerce Coupon Tracking add-on links existing coupons to affiliates.

SourceChecked 5 Oct 2026
Via add-on

Affiliate landing pages

Dedicated pages that credit an affiliate.

Only a site-wide default landing URL can be set, not per-affiliate pages.

SourceChecked 5 Oct 2026
Not included

Fraud protection

Flags self-referrals and suspicious activity.

Blocks earning on own purchases; free reCAPTCHA add-on for signups.

SourceChecked 5 Oct 2026
Partial

Visit and click tracking

Records visits from referral links, not just sales.

Logs referral clicks and creative impressions in real time.

SourceChecked 5 Oct 2026
Included

Custom referral links

Affiliates can use vanity slugs or custom links.

Links use the numeric affiliate ID (wpam_id).

SourceChecked 5 Oct 2026
Not included
Commissions 4/7

Per-affiliate rates

Different commission rates per affiliate.

Flat or percentage rates, overridable per affiliate.

SourceChecked 5 Oct 2026
Included

Per-product rates

Different rates per product or category.

Paid Product Specific Commission add-on for WooCommerce products.

SourceChecked 5 Oct 2026
Via add-on

Tiered commissions

Rates that rise with performance.

No performance-based rate tiers in features or add-on list.

SourceChecked 5 Oct 2026
Not included

Recurring commissions

Commission on subscription renewals.

Free WooCommerce Subscription integration add-on credits renewals.

SourceChecked 5 Oct 2026
Via add-on

Multi-level commissions

Commission on referred affiliates' sales.

No multi-level commissions; paid add-on only gives a one-off recruit bonus.

SourceChecked 5 Oct 2026
Not included

Lifetime commissions

Credit an affiliate for every future order from a referred customer.

No lifetime customer linking in the feature or add-on list.

SourceChecked 5 Oct 2026
Not included

Performance bonuses

One-off bonuses for hitting sales or referral targets.

Admins can add manual bonuses/adjustments; no automatic bonus rules.

SourceChecked 5 Oct 2026
Partial
Payouts 2/4

PayPal payouts

Pay affiliates through PayPal.

Generates PayPal Mass Pay / Payouts files to pay many affiliates at once.

SourceChecked 5 Oct 2026
Included

Stripe payouts

Pay affiliates through Stripe.

Payout methods are PayPal, bank transfer and manual.

SourceChecked 5 Oct 2026
Not included

Store credit payouts

Pay commission as store credit.

Store credit is not among the payout methods.

SourceChecked 5 Oct 2026
Not included

Bulk payouts

Pay many affiliates in one action or export.

Payout file generation for paying multiple affiliates together.

SourceChecked 5 Oct 2026
Included
Affiliate tools 5/6

Affiliate dashboard Key

Front-end area with stats, links and payouts.

Front-end area with stats, creatives, link generator and profile.

SourceChecked 5 Oct 2026
Included

Registration form

Affiliate sign-up and approval flow.

Customisable signup form with custom fields and manual or auto approval.

SourceChecked 5 Oct 2026
Included

Creatives / banners

Share banners and assets with affiliates.

Unlimited banners and text links with impression tracking.

SourceChecked 5 Oct 2026
Included

Email notifications

Emails for sign-ups, referrals and payouts.

Editable templates for approval, registration and commission emails.

SourceChecked 5 Oct 2026
Included

Reports & analytics

Program-wide performance reports.

Real-time stats for visits, purchases and commissions.

SourceChecked 5 Oct 2026
Included

Import from other plugins

Migrate affiliates and referrals from another affiliate plugin.

No importer from other affiliate plugins; data export only.

SourceChecked 5 Oct 2026
Not included
Compatibility 3/3

WooCommerce

Works with WooCommerce stores.

Built-in WooCommerce integration records commission automatically.

SourceChecked 5 Oct 2026
Included

Easy Digital Downloads

Works with EDD.

Integrates with Easy Digital Downloads 3.0+.

SourceChecked 5 Oct 2026
Included

Multi-currency

Handles stores selling in several currencies.

Supports multi-currency payments made through WooPayments only.

SourceChecked 5 Oct 2026
Partial

WooCommerce Affiliate Plugins extras

Category-specific features. Across all WooCommerce Affiliate Plugins features: 21 of 33 features, feature score 65/100

WooCommerce 3/7

Auto-generated affiliate coupons Key

Creates a WooCommerce coupon for each affiliate automatically.

Coupon add-on links coupons you create manually; no auto-generation.

SourceChecked 5 Oct 2026
Not included

WooCommerce Subscriptions

Tracks commissions on WooCommerce Subscriptions renewals.

Free WooCommerce Subscription integration add-on.

SourceChecked 5 Oct 2026
Via add-on

Refund and cancellation handling

Reverses or adjusts commission when an order is refunded or cancelled.

Reverses commission when a WooCommerce order is refunded (since 2.1.1).

SourceChecked 5 Oct 2026
Included

Affiliate area in My Account

Shows the affiliate dashboard inside WooCommerce My Account.

Affiliate area lives on plugin-created pages, not in My Account.

SourceChecked 5 Oct 2026
Not included

Assign orders manually

Link an existing order to an affiliate from the admin.

Commission can be awarded manually to an affiliate, not by editing the order.

SourceChecked 5 Oct 2026
Partial

HPOS compatible

Declared compatible with WooCommerce High-Performance Order Storage.

Not verified

Block checkout compatible

Works with the WooCommerce Cart and Checkout blocks.

Not verified

Pricing

Free

$0

On WordPress.org

Free core plugin

Freelifetime

Unlimited

Full core plugin free on WordPress.org.

WooCommerce Coupon Tracking add-on

$39one-off

1 site

One-time payment incl. 1 year support/updates; 5-site +$60, 10-site +$120.

Product Specific Commission add-on

$29.95one-off

1 site

One-time payment incl. 1 year support/updates.

Coupon Tracking + Product Commission bundle

$59.95one-off

1 site

Bundle of the two WooCommerce add-ons (listed down from $69.95).

Referral Bonus add-on

$29.95one-off

1 site

One-off bonus for recruiting a new affiliate; 5-site +$50, 10-site +$90.

Prices are list prices from the vendor's site, checked 14 Oct 2026. Many vendors discount the first year.

How many sites use Affiliates Manager?

Free installs from WordPress.org, the vendor's own claim, and our estimate of paid installs.

Free version (WordPress.org) 8K+

Active installations reported by WordPress.org.

Vendor claim —

The vendor does not publish a total.

Estimated Pro / paid installs ~510

Our estimate, see method below.

How we estimated this: About 8.5K free installs x 6% (the usual share of free sites that also run the paid version when most features are free, and store owners upgrade more often) gives 510. Likely range: 260 to 1K. This counts sites running the paid version, including sites whose licence has lapsed. Estimates are rough and based on public figures as of 14 Oct 2026.

Stats & health

Weekly downloads

1,237 downloads last week, 1.1M all time

Rating breakdown

5 ★43
4 ★4
3 ★1
2 ★3
1 ★10
Version2.9.57
Last updated3 Nov 2026 (0 days ago)
Tested up toWordPress 7.1.4
RequiresWordPress 6.5+, PHP 7.4+
Support threads (2 months)1 of 2 resolved
On WordPress.org since5 Jun 2014

Affiliates Manager compared

Alternatives to Affiliates Manager

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SliceWP

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Affiliate For WooCommerce

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Premium WooCommerce-only affiliate extension by StoreApps with commission plans, multi-tier and lifetime commissions, coupons, and PayPal/Stripe payouts.

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Ultimate Affiliate Pro

$99

Premium all-in-one affiliate plugin by WPIndeed with MLM, ranks, wallet, PayPal/Stripe payouts and integrations for WooCommerce, EDD and memberships.

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AffiliateWP

$299/yr

Premium self-hosted affiliate platform for WordPress with 20+ e-commerce integrations, built-in payouts and higher plans for recurring, lifetime and MLM rates.

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AffiliatePress

$79/yr

Freemium affiliate plugin by Repute InfoSystems for WooCommerce, EDD and 20+ platforms, with add-ons for MLM, tiers, recurring and Stripe payouts.

93

FAQ

Is Affiliates Manager free?

Yes. Affiliates Manager has a free version on WordPress.org. Paid plans start at $29.95.

How many sites use Affiliates Manager?

WordPress.org reports 8K+ active installations of the free version. We estimate around 510 sites run the paid version.

Does Affiliates Manager have referral link tracking?

Yes: included. Affiliates get links with a wpam_id parameter and can link to any page.

Does Affiliates Manager have coupon code tracking?

Yes: via add-on. Paid WooCommerce Coupon Tracking add-on links existing coupons to affiliates.

Does Affiliates Manager have affiliate dashboard?

Yes: included. Front-end area with stats, creatives, link generator and profile.

Does Affiliates Manager have auto-generated affiliate coupons?

No: not included. Coupon add-on links coupons you create manually; no auto-generation.

Is Affiliates Manager really free?

Yes. The core plugin on WordPress.org is free with unlimited affiliates. Paid add-ons are optional one-time purchases for features like coupon tracking and per-product rates.

Does it support WooCommerce coupons?

Only with the paid WooCommerce Coupon Tracking add-on, which links coupons you create to an affiliate. It does not generate coupons automatically.

Can it pay recurring commissions on subscriptions?

Yes, via the free WooCommerce Subscription integration add-on, and through several membership plugin integrations.

How do payouts work?

The plugin generates a payout file you can upload to PayPal Mass Pay or PayPal Payouts, or you can pay by bank transfer or manually and mark payouts as paid.

Last updated 5 Oct 2026. Spotted something wrong? Suggest an edit.