GTranslate vs WPML
Updated 6 Oct 2026. 27 features compared side by side.
Google-powered website translation for WordPress: a free on-the-fly language switcher, plus paid hosted plans that add indexable, editable translated URLs.
Premium multilingual plugin for WordPress with a side-by-side translation editor, AI translation credits, WooCommerce support and team workflows.
Choose GTranslate if…
- You want to start with a free version
Choose WPML if…
- You need translations stored in WordPress and multi-currency
- You want the more complete feature set (98/100 vs 78/100)
WPML has 2 that GTranslate lacks, including Multi-currency and Translations stored in WordPress. Both include 21 of the 27 features we track. 4 features are not yet verified for one or both plugins.
At a glance
Feature comparison
Click a screenshot to see both plugins side by side.
GTranslate WPMLTranslating content8/99/9
Paid plans let you edit translations in context on the live translated page.
No on-page editing; the Advanced Translation Editor shows a front-end preview of the translation before publishing.
Only in-context editing is documented; no list-style editor confirmed.
Advanced Translation Editor shows source and translation side by side; CMS and Agency plans only.
Google machine translation in free; paid plans use neural translation.
Automatic translation via WPML's PTC engine, with DeepL, Google and Microsoft as legacy engines; billed per word.
Paid plans advertise AI/neural translation but no LLM tone or brand-voice controls.
Private Translation Cloud uses page context, brand terminology and tone; 22,500 words included on CMS.
Pages are translated on the fly, so new and changed content is covered automatically.
Translate Everything Automatically translates new and updated content as you publish (PTC engine).
Exclude text with a notranslate class; paid plans add skip phrases and CSS-selector rules.
Glossary management and translation memory work in the Advanced Translation Editor and PTC.
Human translation and proofreading are ordered separately via a quote, not sent from WordPress.
Translation Services Integration sends jobs to third-party agencies from the dashboard.
Theme, plugin, menu and widget text on the page is translated.
String Translation for theme, plugin and admin texts is listed only in CMS and Agency.
Image localisation is listed among paid-version features.
WPML Media Translation add-on shows different images, videos or PDFs per language.
Languages & URLs5/55/5
All 100+ languages in free; the paid Custom plan is bilingual, Startup and up allow all.
65+ built-in languages plus custom language variants, with no cap on how many you enable.
Paid plans use /fr/ sub-directories or sub-domains; separate domains need Enterprise.
Language directories, separate domains or subdomains, or a ?lang= parameter.
Float, dropdown, flags, globe and popup switchers via widget, menu or shortcode.
Configurable switchers for menus, widgets, footer and custom placements.
Free version can auto-switch language based on the visitor's browser.
Optional JavaScript redirect to the visitor's browser language, once per 24 hours.
Right-to-left languages are listed as supported in the free version.
Right-to-left languages such as Arabic and Hebrew are among the supported languages.
Multilingual SEO3/44/4
URL slug translation is included from the Business plan.
Page slugs, SEO titles and meta can be translated for each language.
Paid version adds hreflang tags for translated alternatives.
Adds hreflang alternates, either in the page head or inside the XML sitemap.
No documentation found on translated XML sitemaps.
With Yoast and the WPML SEO add-on, one sitemap covers all languages with hreflang entries.
Paid plans translate meta descriptions and schema data and are Yoast-compatible.
Translates Yoast titles, meta, schema and breadcrumbs via the free WPML SEO add-on; needs CMS or Agency.
Compatibility4/55/5
Paid plans translate products and WooCommerce emails; free is non-commercial only.
E-commerce support translates products, checkout and emails; requires CMS or Agency.
Translation only; no currency switching offered.
Free WooCommerce Multilingual & Multicurrency adds 200+ currencies, rates and per-country currency.
Translates the rendered HTML, so content from any builder is covered.
Elementor, Divi, WPBakery and Full Site Editing support are listed for CMS and Agency only.
Visible form labels and messages are translated as part of the page HTML.
Glue plugins such as Gravity Forms Multilingual translate forms; Contact Form 7 also supported.
Custom field output shown on the page is translated with the rest of the HTML.
ACF Multilingual and custom field settings let you translate or copy field values per language.
Workflow & hosting1/44/4
Paid translations are hosted on GTranslate's proxy; free stores none.
Translations are saved as regular WordPress posts and terms in your own database.
Free and paid plans list unlimited words and page views.
No quota on translated content; only automatic AI translation consumes paid word credits.
No translator accounts or review workflow documented.
Translation Management lets you assign translators and managers and track job status.
No XLIFF or file export documented for the WordPress plugin.
Translation jobs can be exported and imported as XLIFF for CAT tools.
Statuses: Yes Pro Add-on Partial 3rd-party No ?
Pricing compared
GTranslate Freemium
| Free | $0 |
|---|---|
| Free | Free lifetime, 1 site |
| Custom | $120 per year, 1 site |
| Startup | $250 per year, 1 site |
| Business | $350 per year, 1 site |
| Enterprise | $500 per year, 1 site |
WPML Premium
| Multilingual Blog | €39 per year, 1 site |
|---|---|
| Multilingual CMS | €99 per year, 3 sites |
| Multilingual Agency | €199 per year, Unlimited |
Downloads trend
GTranslate
115,583 downloads last week
WPML
No WordPress.org download data (premium-only plugin).
Verdict
WPML scores higher on our feature checklist (98/100 against 78/100) and includes translations stored in WordPress and multi-currency that GTranslate does not. Only GTranslate has a free version. Check the features you rely on in the table below before deciding.
Biggest differences
GTranslate: not included. WPML: included. Translations are saved as regular WordPress posts and terms in your own database.
GTranslate: not included. WPML: included. Free WooCommerce Multilingual & Multicurrency adds 200+ currencies, rates and per-country currency.
Written from the feature, pricing and install data on this page, not from hands-on testing. How we compare.
Which would you choose?
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FAQ
Which is better, GTranslate or WPML?
WPML scores higher on our feature checklist (98/100 against 78/100) and includes translations stored in WordPress and multi-currency that GTranslate does not. Only GTranslate has a free version. Check the features you rely on in the table below before deciding.
Which has more features?
WPML includes 27 of the 27 features we track, against 21 for GTranslate. Feature count is only part of the picture; check which of the differences matter to you.
Is GTranslate free?
GTranslate has a free version on WordPress.org. Paid plans start at $120/yr.
Is WPML free?
WPML is premium only. Paid plans start at €39/yr.
Feature data last changed 6 Oct 2026. Spotted something wrong? Suggest an edit to GTranslate or WPML. Some links are affiliate links. We may earn a commission at no cost to you; it never affects our data or rankings.