Gravity Forms vs JetFormBuilder
Updated 5 Oct 2026. 36 features compared side by side.
Premium-only WordPress form builder from Rocketgenius with deep conditional logic, calculations and an official add-on library for payments and CRMs.
Block-editor form builder from Crocoblock with a generous free core (logic, multi-step, calculations, post and user actions) plus paid Pro add-ons.
Choose Gravity Forms if…
- You need conversational forms and quizzes
- You also want surveys and polls and Square payments
- You want the more complete feature set (94/100 vs 85/100)
- You prefer the more widely used option
Choose JetFormBuilder if…
- You need PDF generation
- You want to start with a free version
- You want the lower entry price ($49/yr vs $59/yr)
Gravity Forms includes 6 features that JetFormBuilder lacks, including Conversational forms, Quizzes and Surveys and polls; JetFormBuilder has 1 that Gravity Forms lacks, including PDF generation. Both include 28 of the 36 features we track.
At a glance
Feature comparison
Click a screenshot to see both plugins side by side.
Gravity Forms JetFormBuilderBuilding14/1411/14
Visual drag-and-drop editor with multi-column layouts on all licences.
Fields are Gutenberg blocks arranged by drag and drop in the block editor.
Page break field splits forms into pages with progress indicator.
Form Page Break blocks split forms into steps with optional progress bar.
Show or hide fields, sections, pages and notifications based on input.
Conditional visibility for fields plus conditions on post-submit actions, free.
Number fields can use formulas; product fields support totals.
Calculated field supports simple and complex formulas in the free plugin.
Single and multi-file upload field in core.
Media field uploads free; drag-and-drop multi-upload is a Pro add-on.
List field gives repeatable rows; the true Repeater field is a code-only beta.
Repeater field lets users add or remove groups of inputs, free.
Built-in template library of pre-built, editable forms.
Form patterns and a template library are available for quick starts.
Save and Continue lets users return via a unique link.
Save Form Progress Pro add-on autosaves entered data.
Conversational Forms add-on included with Elite and Nonprofit.
No one-question-at-a-time form mode is offered.
Signature add-on included with Elite and Nonprofit licences.
Signature field comes as a Pro add-on.
Official Quiz add-on is an Elite-tier add-on.
No quiz scoring module; only general calculated fields.
Survey and Polls add-ons are included with Elite.
No dedicated survey/poll features or results reporting.
Orbital theme offers block-editor colour, size and radius controls; deeper styling needs CSS.
Visual style controls come via Crocoblock's free JetStyleManager plugin.
No built-in prompt generator; official MCP add-on lets external AI assistants build forms.
Prompt-based form generator, capped at 10 requests per month.
Payments4/43/4
Stripe add-on included with Pro, Elite and Nonprofit.
Stripe Payments & Subscriptions Pro add-on is required.
PayPal Checkout add-on starts at the Pro licence.
One-time PayPal payments are built into the free plugin.
Square add-on included with Pro, Elite and Nonprofit.
Square is not among the supported gateways.
Stripe and Square add-ons support subscriptions with trials and setup fees.
PayPal Recurring and Stripe Subscriptions are Pro add-ons.
Entries & workflow6/76/7
Entries stored in admin with search, notes, starring and CSV export.
Save Form Record action stores submissions with dashboard view and CSV export.
Multiple notifications per form with conditional routing.
Send Email post-submit action with macros, free.
Webhooks add-on is limited to Elite and Nonprofit licences.
Call Webhook post-submit action included free.
User Registration add-on available on Elite and Nonprofit.
Register User and Update User actions are free; login is a Pro add-on.
Core Post fields create posts; Advanced Post Creation add-on (Elite) adds more.
Insert/Update Post action creates or edits posts and CPTs from the front end.
Partial Entries add-on captures abandoned forms; Elite and Nonprofit.
No capture of abandoned submissions; Save Form Progress only restores data for the user.
No official PDF add-on; commonly handled by the third-party Gravity PDF plugin.
PDF Attachment Pro add-on turns submissions into PDF files.
Integrations4/53/5
Mailchimp add-on included with every licence, including Basic.
MailChimp post-submit action is part of the free plugin.
Zapier add-on included with Pro, Elite and Nonprofit.
No native Zapier app; send data to a Zapier catch hook via Call Webhook.
HubSpot add-on included with all licences, including Basic.
HubSpot Pro add-on with API key or OAuth 2.0.
Google Sheets listed via certified developer Gravity Wiz, sold separately.
No native Google Sheets connector in core or the add-on list.
Salesforce add-on is an Elite-only add-on.
No Salesforce integration offered.
Spam & compliance4/44/4
Core reCAPTCHA v2 field plus v3 add-on included with all licences.
Google reCAPTCHA supported in the free plugin.
Official Cloudflare Turnstile add-on included with every licence.
Cloudflare Turnstile is a free captcha option.
Built-in anti-spam honeypot setting per form.
Honeypot protection included free.
Personal data settings, consent field and WordPress export/erasure integration.
Vendor lists GDPR among security options; consent via checkbox, no dedicated erasure tools found.
Developer2/22/2
Open REST API plus a large set of documented actions and filters.
Call Hook action, developer filters and an admin-only REST API.
Gravity Forms block with theme and style settings in the editor.
Built natively for Gutenberg; forms are block-based.
Statuses: Yes Pro Add-on Partial 3rd-party No ?
Pricing compared
Gravity Forms Premium
| Basic | $59 per year, 1 site |
|---|---|
| Pro | $159 per year, 3 sites |
| Elite | $259 per year, Unlimited |
JetFormBuilder Freemium
| Free | $0 |
|---|---|
| Site PRO | $49 per year, 1 site |
| Agency PRO | $129 per year, Unlimited |
| Lifetime Site PRO | $249 lifetime, 1 site |
| Lifetime Agency PRO | $499 lifetime, Unlimited |
Downloads trend
Gravity Forms
No WordPress.org download data (premium-only plugin).
JetFormBuilder
29,453 downloads last week
Verdict
Gravity Forms scores higher on our feature checklist (94/100 against 85/100) and includes conversational forms, quizzes and surveys and polls that JetFormBuilder does not. JetFormBuilder still has the edge on PDF generation. Only JetFormBuilder has a free version. Check the features you rely on in the table below before deciding.
Biggest differences
Gravity Forms: paid version (Elite). JetFormBuilder: not included. Conversational Forms add-on included with Elite and Nonprofit.
Gravity Forms: paid version (Elite). JetFormBuilder: not included. Official Quiz add-on is an Elite-tier add-on.
Gravity Forms: paid version (Elite). JetFormBuilder: not included. Survey and Polls add-ons are included with Elite.
Gravity Forms: paid version (Pro). JetFormBuilder: not included. Square add-on included with Pro, Elite and Nonprofit.
Gravity Forms: paid version (Elite). JetFormBuilder: not included. Partial Entries add-on captures abandoned forms; Elite and Nonprofit.
Gravity Forms: third-party. JetFormBuilder: paid version (Site PRO). PDF Attachment Pro add-on turns submissions into PDF files.
Written from the feature, pricing and install data on this page, not from hands-on testing. How we compare.
Which would you choose?
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FAQ
Which is better, Gravity Forms or JetFormBuilder?
Gravity Forms scores higher on our feature checklist (94/100 against 85/100) and includes conversational forms, quizzes and surveys and polls that JetFormBuilder does not. JetFormBuilder still has the edge on PDF generation. Only JetFormBuilder has a free version. Check the features you rely on in the table below before deciding.
Which has more features?
Gravity Forms includes 34 of the 36 features we track, against 29 for JetFormBuilder. Feature count is only part of the picture; check which of the differences matter to you.
Is Gravity Forms free?
Gravity Forms is premium only. Paid plans start at $59/yr.
Is JetFormBuilder free?
JetFormBuilder has a free version on WordPress.org. Paid plans start at $49/yr.
Feature data last changed 5 Oct 2026. Spotted something wrong? Suggest an edit to Gravity Forms or JetFormBuilder. Some links are affiliate links. We may earn a commission at no cost to you; it never affects our data or rankings.