Fluent Forms vs WPForms
Updated 5 Oct 2026. 36 features compared side by side.
Fast WordPress form builder from WPManageNinja with a generous free tier (conversational forms, Stripe, AI builder) and one-tier Pro licences.
Beginner-friendly drag-and-drop form builder from Awesome Motive with a free Lite plugin, 2,100+ templates and tiered Pro plans for payments and CRMs.
Choose Fluent Forms if…
- You want the lower entry price ($79/yr vs $99/yr)
Choose WPForms if…
- You prefer the more widely used option
Fluent Forms and WPForms include the same 36 of the 36 features we track, so the choice comes down to pricing, approach and ecosystem.
At a glance
Feature comparison
Click a screenshot to see both plugins side by side.
Fluent Forms WPFormsBuilding14/1414/14
Drag-and-drop builder with multi-column layouts in the free plugin.
Visual drag-and-drop builder included in Lite.
Form Step field for multi-step forms is Pro-only.
Page Break field for multi-page forms requires a paid licence.
Conditional logic included in the free version.
Not available in Lite; included from the Basic plan.
Numeric calculation is listed as a Pro feature.
Calculations add-on requires a Pro licence or higher.
File and image upload fields require Pro.
File Upload field is a paid feature from Basic.
Repeat field is a Pro advanced field.
Repeater field is labelled a Basic feature.
Reusable pre-built templates in the free plugin.
2,100+ templates available; some use Pro-only fields.
Save & Resume field is a Pro feature.
Save and Resume add-on included from the Pro plan.
Conversational one-question-at-a-time forms are free.
Conversational Forms add-on included from the Pro plan.
Paid Signature Add-On for Fluent Forms sold separately by WPManageNinja.
Signatures add-on included from the Pro plan.
Quiz & survey module with scoring is Pro-only.
Quiz addon requires a Pro licence or higher.
Survey module, NPS and rating fields with reports in Pro.
Surveys and Polls add-on with Likert, NPS and reports from Pro.
Free Gutenberg form styler; advanced styler is Pro.
Form themes and block-editor style controls opened to all users in 2025.
Built-in AI Form Builder generates forms from a prompt in free.
WPForms AI generates forms from prompts in Lite and Pro; daily rate limit.
Payments4/44/4
Stripe in free with a 1.9% fee; Pro removes the fee.
Stripe in Lite with a 3% fee; fee removed on Pro and higher.
PayPal is among Pro payment gateways.
PayPal Commerce available in Lite with a 3% platform fee.
Square is among Pro payment gateways.
Square usable in Lite with a fee; Square Pro add-on (Pro plan) removes it.
Free Subscription field supports recurring Stripe payments (1.9% fee).
Lite's Stripe integration supports subscription payments (3% fee).
Entries & workflow7/77/7
Entries stored with filters and CSV/Excel/ODS/JSON export.
Lite only emails and backs up entries; dashboard entry management from Basic.
Email notifications in free; conditional routing in Pro.
Customisable email notifications included in Lite.
WebHook integration is part of Pro.
Webhooks addon requires the Elite licence.
User registration forms require Pro.
User Registration add-on included from the Pro plan.
Post/CPT creation from submissions is a Pro feature.
Post Submissions add-on included from the Pro plan.
Partial entry capture requires Pro.
Form Abandonment add-on captures partial entries from Pro.
Free Fluent PDF Generator add-on from WordPress.org.
PDF addon requires a Pro licence or higher.
Integrations5/55/5
Mailchimp integration included in the free plugin.
Mailchimp addon requires a Plus licence or higher.
Zapier integration is included with Pro.
Zapier addon requires a Pro licence or higher.
HubSpot is listed among Pro integrations.
HubSpot addon requires the Elite licence.
Google Sheets is listed among Pro integrations.
Google Sheets addon requires a Pro licence or higher.
Salesforce is listed among Pro integrations.
Salesforce add-on is included only with Elite.
Spam & compliance4/44/4
reCAPTCHA field available in the free plugin.
Google reCAPTCHA available in all versions including Lite.
Cloudflare Turnstile field available in the free plugin.
Cloudflare Turnstile available in all versions including Lite.
Built-in honeypot spam protection in free.
Built-in honeypot-based anti-spam token and minimum submit time in Lite.
GDPR agreement field free; Pro adds auto-delete of entries.
GDPR Agreement field, cookie/IP disabling and no-store option for all users.
Developer2/22/2
Documented action/filter hooks and REST API for developers.
Large set of documented actions and filters in developer docs.
Gutenberg block with built-in form styler.
WPForms Gutenberg block with style controls included in Lite.
Statuses: Yes Pro Add-on Partial 3rd-party No ?
Pricing compared
Fluent Forms Freemium
| Free | $0 |
|---|---|
| Single Site | $79 per year, 1 site |
| Agency | $159 per year, 5 sites |
| Unlimited | $299 per year, Unlimited |
| Single Site Lifetime | $349 lifetime, 1 site |
| Agency Lifetime | $599 lifetime, 5 sites |
| Unlimited Lifetime | $899 lifetime, Unlimited |
WPForms Freemium
| Free | $0 |
|---|---|
| Basic | $99 per year, 1 site |
| Plus | $199 per year, 3 sites |
| Pro | $399 per year, 5 sites |
| Elite | $599 per year, Unlimited |
Downloads trend
Fluent Forms
85,114 downloads last week
WPForms
2,559,633 downloads last week
Verdict
Fluent Forms and WPForms are closely matched on features (99/100 and 100/100). Paid plans start at $79/yr for Fluent Forms and $99/yr for WPForms. Check the features you rely on in the table below before deciding.
Written from the feature, pricing and install data on this page, not from hands-on testing. How we compare.
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FAQ
Which is better, Fluent Forms or WPForms?
Fluent Forms and WPForms are closely matched on features (99/100 and 100/100). Paid plans start at $79/yr for Fluent Forms and $99/yr for WPForms. Check the features you rely on in the table below before deciding.
Which has more features?
They are level: both include 36 of the 36 form builders features we track.
Is Fluent Forms free?
Fluent Forms has a free version on WordPress.org. Paid plans start at $79/yr.
Is WPForms free?
WPForms has a free version on WordPress.org. Paid plans start at $99/yr.
Feature data last changed 5 Oct 2026. Spotted something wrong? Suggest an edit to Fluent Forms or WPForms. Some links are affiliate links. We may earn a commission at no cost to you; it never affects our data or rankings.