CheckoutWC vs FunnelKit Funnel Builder
Updated 14 Oct 2026. 18 features compared side by side.
Drop-in replacement for the WooCommerce checkout with ready-made templates, express payments, order bumps, side cart and cart recovery, from Kestrel.
WooCommerce funnel and checkout builder with custom checkout pages, order bumps, one-click upsells, A/B tests and analytics, built with your page builder.
Choose CheckoutWC if…
- Stores that want a fast, conversion-focused checkout redesign with bumps and cart recovery, without building pages themselves
Choose FunnelKit Funnel Builder if…
- You need page builder support
- You want the more complete feature set (88/100 vs 83/100)
- You want the lower entry price ($129/yr vs $149/yr)
- You prefer the more widely used option
FunnelKit Funnel Builder has 1 that CheckoutWC lacks, including Page builder support. Both include 15 of the 18 features we track. 2 features are not yet verified for one or both plugins.
At a glance
Feature comparison
Click a screenshot to see both plugins side by side.
CheckoutWC FunnelKit Funnel BuilderCheckout fields4/53/5
Free editor adds text fields; Addresses settings hide or require phone, company and address line 2.
Lite lets you build sections and drag, reorder or remove checkout fields.
Dropdown, radio, checkbox and textarea fields unlock on Plus.
14 field types such as checkbox, radio, HTML and file upload.
Display conditions for custom fields are a premium feature.
Show or hide checkout fields based on shopper choices.
Custom fields can add a fee to the order on paid plans.
Checkout layout5/55/5
Lite uses the default template; Basic adds the other four designs.
Lite includes checkout templates; premium library on paid plans.
Multi-step checkout is the default layout, including in Lite.
Two- and three-step and Shopify-style checkouts are paid features.
One-page checkout layout is available from Basic.
One-page checkouts and order forms are part of the paid funnel tools.
Google Maps or Fetchify autocomplete with your own API key; Lite only fills city/state from ZIP.
Google address autocomplete with your own Maps API key.
Apple Pay, Google Pay, PayPal and Amazon Pay buttons when the gateway supports them.
Apple Pay and Google Pay express buttons on both Lite and paid tiers.
Conversion5/55/5
Up to 2 bumps on Plus, unlimited on Pro; targeted by products or categories.
Multiple rule-based bumps with skins and custom positions.
Post-purchase upsells, including an after-submit modal, from Plus.
One-click upsells and downsells with rules and multiple offers.
Recovery emails with optional discounts; 2 emails on Plus, unlimited on Pro.
Via the free FunnelKit Automations plugin; paid Automations adds SMS and rules.
A/B tests of order bumps with winner detection on Pro; recovery dashboard on Plus.
Basic conversion dashboard in Lite; A/B testing and step analytics from Plus.
Order received page restyled to match the checkout template.
Thank-you page templates and order/customer detail widgets in Lite.
Compatibility2/33/3
Declares HPOS (custom order tables) support since version 1.0.6.
Changelog 2.13.0 added WooCommerce HPOS compatibility.
Replaces the block Checkout with its own template; cart, mini cart and product blocks still work.
Takes over the checkout; changelog shows notices and fixes for block-based checkouts.
Checkout is designed in its own editor, not in Elementor or the block editor.
Design checkout steps in Elementor, block editor, Divi, Bricks or Oxygen.
Statuses: Yes Pro Add-on Partial 3rd-party No ?
Pricing compared
CheckoutWC Freemium
| Free | $0 |
|---|---|
| Lite | Free per year, Unlimited |
| Basic | $149 per year, 1 site |
| Plus | $249 per year, 5 sites |
| Pro | $349 per year, 10 sites |
| Agency | $1,499 per year, 50 sites |
FunnelKit Funnel Builder Freemium
| Free | $0 |
|---|---|
| Lite | Free per year, Unlimited |
| Basic | $129 per year, 1 site |
| Plus | $299 per year, 2 sites |
| Professional | $399 per year, 3 sites |
| Elite | $599 per year, 30 sites |
Downloads trend
CheckoutWC
1,555 downloads last week
FunnelKit Funnel Builder
7,112 downloads last week
Verdict
FunnelKit Funnel Builder scores higher on our feature checklist (88/100 against 83/100) and includes page builder support that CheckoutWC does not. Paid plans start at $149/yr for CheckoutWC and $129/yr for FunnelKit Funnel Builder. Check the features you rely on in the table below before deciding.
Biggest differences
CheckoutWC: not included. FunnelKit Funnel Builder: included. Design checkout steps in Elementor, block editor, Divi, Bricks or Oxygen.
Written from the feature, pricing and install data on this page, not from hands-on testing. How we compare.
Which would you choose?
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CheckoutWC vs others
FAQ
Which is better, CheckoutWC or FunnelKit Funnel Builder?
FunnelKit Funnel Builder scores higher on our feature checklist (88/100 against 83/100) and includes page builder support that CheckoutWC does not. Paid plans start at $149/yr for CheckoutWC and $129/yr for FunnelKit Funnel Builder. Check the features you rely on in the table below before deciding.
Which has more features?
They are level: both include 16 of the 18 woocommerce checkout features we track.
Is CheckoutWC free?
CheckoutWC has a free version on WordPress.org. Paid plans start at $149/yr.
Is FunnelKit Funnel Builder free?
FunnelKit Funnel Builder has a free version on WordPress.org. Paid plans start at $129/yr.
Feature data last changed 14 Oct 2026. Spotted something wrong? Suggest an edit to CheckoutWC or FunnelKit Funnel Builder. Some links are affiliate links. We may earn a commission at no cost to you; it never affects our data or rankings.