Burst Statistics vs MonsterInsights
Updated 10 Oct 2026. 27 features compared side by side.
Self-hosted, privacy-focused WordPress analytics with goals, real-time stats and optional cookieless tracking; Pro adds UTM, forms and WooCommerce.
Freemium Google Analytics plugin from Awesome Motive that adds GA4 tracking and in-dashboard reports, with eCommerce, forms and custom dimensions in paid plans.
Choose Burst Statistics if…
- You need self-hosted stats and cookieless tracking
- You want the lower entry price ($49/yr vs $199/yr)
- You weigh user ratings (4.9 vs 4.5 on WordPress.org)
Choose MonsterInsights if…
- You need Google Analytics 4 integration and Google Tag manager
- You want the more complete feature set (84/100 vs 78/100)
- You prefer the more widely used option
Burst Statistics includes 2 features that MonsterInsights lacks, including Self-hosted stats and Cookieless tracking; MonsterInsights has 2 that Burst Statistics lacks, including Google Analytics 4 integration and Google Tag Manager. Both include 21 of the 27 features we track. 2 features are not yet verified for one or both plugins.
At a glance
Feature comparison
Click a screenshot to see both plugins side by side.
Tracking setup5/75/7
Built as a GA replacement; it does not add or connect a GA4 property.
Setup wizard connects a GA4 property through Google sign-in and adds the gtag tracking code.
All statistics are stored locally in your WordPress database.
All data is collected by and read back from Google Analytics; nothing is stored locally.
Optional cookieless mode, plus a hybrid mode that sets cookies only after consent.
Relies on Google Analytics, which uses cookies; consent integrations are offered instead.
Live count of active users, the pages they are on and their sources.
Real-time report of current visitors, pages and sources is part of the Plus plan.
No Google Tag Manager integration is offered or documented.
Docs say it runs alongside a GTM container for extra events, but it does not insert GTM itself.
Pageviews come from a JS beacon; goals and ecommerce can be recorded server-side via hooks.
Paid eCommerce and form events are sent via GA4's Measurement Protocol; pageviews still use gtag.
Tracking script under 4 KB, with Turbo mode to defer loading.
Loads Google's gtag.js asynchronously; paid plans can host the gtag file locally.
Events & ecommerce6/77/7
Free click goals; automatic outgoing link tracking needs Creator.
Lite tracks outbound links, file downloads and phone clicks; reports, media and custom events need Plus.
Automatic form tracking with CF7, WPForms, Gravity Forms and others.
Forms add-on tracks impressions and conversions for WPForms, Gravity Forms, CF7 and others.
Revenue, products, cart abandonment, AOV and funnels.
Enhanced eCommerce for WooCommerce, EDD, MemberPress and more, with revenue and product reports.
UTM campaign and URL parameter reports with campaign-filtered dashboards.
Campaigns and Source/Medium reports plus a UTM link builder come with the Plus plan.
Goals for views, clicks, WordPress hooks and custom events with conversion stats.
Form and eCommerce conversion rates are shown in the Pro-level reports.
No reports by author, category or user role are documented.
Tracks author, category, tag, post type, user role, SEO score and focus keyword dimensions.
Free plan lists engagement and reading tracking; no dedicated scroll-depth report confirmed.
Scroll depth tracking switches on automatically on Plus or higher.
Reports in WordPress8/88/8
Dashboard, Insights and Sources screens inside wp-admin.
Lite shows an Overview report and dashboard widget; the full report suite starts at Plus.
Top pages and posts ranked by views.
Overview report lists top posts and pages; Plus adds dedicated Pages and Publishers reports.
Referral sources listed free; deeper source analysis in Creator.
Top referral sources appear in the Lite Overview report.
Country and device breakdowns free; city-level data needs Creator.
Overview covers top countries and device split; Plus adds a Technology report.
Pageviews Counter block shows views on a page; no editor panel documented.
Page Insights add-on shows per-post stats in the admin bar and post list; Plus or higher.
Optional integration shows Google search data in the dashboard.
Search Console keyword report inside WordPress is included from the Plus plan.
Weekly or monthly email reports; Agency adds branded PDF client reports.
Lite sends a monthly email recap; weekly summaries to multiple addresses need Plus.
CSV export (listed as coming soon on the pricing page).
Reports can be exported as PDF on Plus and higher; no CSV export is advertised.
Privacy & admin4/55/5
Cookieless mode, Do Not Track support and Complianz consent integration.
EU Compliance add-on (IP anonymising, consent tool integrations) and Privacy Guard start at Plus.
Exclude chosen user roles and IPv4/IPv6 addresses from tracking.
Admins and editors are excluded by default and further roles can be excluded.
Known crawlers are not tracked; custom user-agent and referrer block rules.
No plugin-level filter; GA4 automatically excludes known bots and spiders.
Access uses view_burst_statistics and manage_burst_statistics capabilities; no role UI.
Lite lets you choose which roles can view reports; Elite adds advanced per-report access control.
Multisite support is not documented; Creator offers per-domain filtering only.
Readme confirms multisite support; Elite adds network-level management features.
Statuses: Yes Pro Add-on Partial 3rd-party No ?
Pricing compared
Burst Statistics Freemium
| Free | $0 |
|---|---|
| Free | Free per year, Unlimited |
| Creator | $49 per year, 1 site |
| Business | $99 per year, 1 site |
| Agency | $199 per year, Unlimited |
MonsterInsights Freemium
| Free | $0 |
|---|---|
| Lite | Free per year, Unlimited |
| Plus | $199 per year, 1 site |
| Pro | $399 per year, 5 sites |
| Elite | $599 per year, 5 sites |
| Agency | $799 per year, 25 sites |
Downloads trend
Burst Statistics
114,274 downloads last week
MonsterInsights
120,810 downloads last week
Verdict
MonsterInsights scores higher on our feature checklist (84/100 against 78/100) and includes Google Analytics 4 integration and Google Tag manager that Burst Statistics does not. Burst Statistics still has the edge on self-hosted stats and cookieless tracking. Paid plans start at $49/yr for Burst Statistics and $199/yr for MonsterInsights. Check the features you rely on in the table below before deciding.
Biggest differences
Burst Statistics: not included. MonsterInsights: included. Setup wizard connects a GA4 property through Google sign-in and adds the gtag tracking code.
Burst Statistics: included. MonsterInsights: not included. All statistics are stored locally in your WordPress database.
Burst Statistics: included. MonsterInsights: not included. Optional cookieless mode, plus a hybrid mode that sets cookies only after consent.
Burst Statistics: not included. MonsterInsights: partial. Docs say it runs alongside a GTM container for extra events, but it does not insert GTM itself.
Written from the feature, pricing and install data on this page, not from hands-on testing. How we compare.
Which would you choose?
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FAQ
Which is better, Burst Statistics or MonsterInsights?
MonsterInsights scores higher on our feature checklist (84/100 against 78/100) and includes Google Analytics 4 integration and Google Tag manager that Burst Statistics does not. Burst Statistics still has the edge on self-hosted stats and cookieless tracking. Paid plans start at $49/yr for Burst Statistics and $199/yr for MonsterInsights. Check the features you rely on in the table below before deciding.
Which has more features?
MonsterInsights includes 25 of the 27 features we track, against 23 for Burst Statistics. Feature count is only part of the picture; check which of the differences matter to you.
Is Burst Statistics free?
Burst Statistics has a free version on WordPress.org. Paid plans start at $49/yr.
Is MonsterInsights free?
MonsterInsights has a free version on WordPress.org. Paid plans start at $199/yr.
Feature data last changed 10 Oct 2026. Spotted something wrong? Suggest an edit to Burst Statistics or MonsterInsights. Some links are affiliate links. We may earn a commission at no cost to you; it never affects our data or rankings.