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WooCommerce

Advanced Gift Cards vs Smart Coupons

Updated 5 Oct 2026. 24 features compared side by side.

Premium WooCommerce gift card plugin from Advanced Coupons; cards redeem into the store credit system in the free Advanced Coupons plugin.

Est. installs~3K
From$199/yr
ModelPremium
Visit site Full profile
VS

Premium WooCommerce extension by StoreApps for gift cards, store credit, cashback and advanced coupons, sold on WooCommerce.com and StoreApps.

Est. installs~25K
From$129/yr
ModelPremium
Visit site Full profile

Choose Advanced Gift Cards if…

  • Stores using Advanced Coupons that want gift cards to feed one store credit balance for registered customers

Choose Smart Coupons if…

  • You need printable / PDF cards and physical gift cards
  • You want the more complete feature set (92/100 vs 85/100)
  • You want the lower entry price ($129/yr vs $199/yr)
  • You prefer the more widely used option

Smart Coupons has 2 that Advanced Gift Cards lacks, including Printable / PDF cards and Physical gift cards. Both include 20 of the 24 features we track. 2 features are not yet verified for one or both plugins.

At a glance

Advanced Gift Cards
Smart Coupons
85/100
Feature score
92/100
20 of 24
Features included
23 of 24

Feature comparison

Click a screenshot to see both plugins side by side.

Feature
Advanced Gift Cards
Smart Coupons
Selling gift cards5/77/7
Sell digital gift cards KeySell gift cards as WooCommerce products.
Advanced Gift Cards Included

Adds simple and variable Gift Card product types.

Smart Coupons Included

Sell gift cards and store credit as WooCommerce products.

Custom amountsShoppers choose their own gift card value.
Advanced Gift Cards Included

Shopper-entered amounts with min, max, step and presets (v1.4.3+).

Smart Coupons Included

Gift cards of any amount, fixed denominations or a single fixed value.

Card designs & templatesChoose designs or upload images for gift cards.
Advanced Gift Cards Included

Built-in designs plus custom upload; plans include 85 bonus designs.

Smart Coupons Partial

Customers can upload an image; coupon styles are customisable but no design gallery.

Send to a recipient KeyEmail the card to someone else with a personal message.
Advanced Gift Cards Included

Send-to-friend option emails the card with a personal message.

Smart Coupons Included

Buyers send gift cards to another email with a personal message.

Scheduled deliveryDeliver the gift card on a chosen date.
Advanced Gift Cards Included

Send immediately or let customers pick a delivery date.

Smart Coupons Included

Gift card emails can be scheduled for a chosen date.

Printable / PDF cardsPDF or printable cards, e.g. with a QR code.
Advanced Gift Cards Not included

No PDF or print option listed; cards are delivered by email.

Smart Coupons Included

Print coupons and gift cards from admin, My Account or the email link.

Physical gift cardsSell and track physical cards.
Advanced Gift Cards Not included

No physical card features listed.

Smart Coupons Partial

Printing is suggested for physical cards; no physical card stock or tracking.

Redeeming5/55/5
Redeem at cart or checkout KeyApply a gift card code to the order.
Advanced Gift Cards Included

Code redeemed via checkout link or My Account into store credit, then applied.

Smart Coupons Included

Gift card and credit codes apply in cart and checkout like coupons.

Partial redemption KeyUnused balance stays on the card for next time.
Advanced Gift Cards Included

Unused value remains as store credit for future orders.

Smart Coupons Included

Remaining store credit value stays on the code for later orders.

Balance checkCustomers check a card's remaining balance.
Advanced Gift Cards Partial

Balance shown as store credit in My Account after redemption; no public lookup.

Smart Coupons Partial

Logged-in users see balance in My Account or via shortcode; no public code lookup.

Multiple cards per orderApply more than one card to an order.
Advanced Gift Cards Included

Several cards can be redeemed into one store credit balance for an order.

Smart Coupons Included

Several store credits or gift cards can be applied to one order.

Expiry datesSet expiry periods on cards.
Advanced Gift Cards Included

Expiry time setting for gift cards.

Smart Coupons Included

Expiry dates and times plus reminder emails for expiring credit.

Store credit & wallet6/66/6
Customer store credit balance KeyCustomers hold a store credit or wallet balance on their account.
Advanced Gift Cards Included

Per-customer store credit via the required free Advanced Coupons plugin.

Smart Coupons Included

Store credit assigned to customer emails, shown in My Account.

Issue credit manuallyAdmins add or remove credit for a customer.
Advanced Gift Cards Included

Free Advanced Coupons grants or deducts credit via admin adjustment.

Smart Coupons Included

Quickly send store credit from admin to any email address.

Refund to store credit KeyRefund orders as store credit instead of money.
Advanced Gift Cards Included

Free Advanced Coupons refunds orders to store credit.

Smart Coupons Included

Issue store credit for a refund instead of returning money.

Wallet top-upCustomers add funds to their own balance.
Advanced Gift Cards Partial

No top-up form; customers could buy a gift card and redeem it to their own account.

Smart Coupons Partial

Customers can buy any-amount credit as a product; no wallet top-up flow.

Cashback rewardsGive a percentage back as credit after purchases.
Advanced Gift Cards Via add-on

Fixed or percentage cashback coupons need paid Advanced Coupons Premium.

Smart Coupons Included

Cashback given as store credit after purchase, with optional expiry.

Balance in My AccountBalance and transaction history in the account area.
Advanced Gift Cards Included

Store Credits tab in My Account shows balance and redemption form.

Smart Coupons Included

Credits and coupons listed in My Account; balance shortcode available.

Admin & compatibility4/65/6
Reports & card managementSearch, edit and report on issued cards and credit.
Advanced Gift Cards Included

Dashboard with sales and redemption stats, card editing, resend and audit log.

Smart Coupons Included

Dashboard with coupon performance and revenue insights; codes editable in admin.

Import / export cardsBulk import or export gift cards and balances.
Advanced Gift Cards Included

Bulk-create codes by CSV import (code, value, status).

Smart Coupons Included

Bulk generate, import and export coupons, including store credit, via CSV.

POS supportSell or redeem in a point-of-sale system.
Advanced Gift Cards Not verified
Smart Coupons Third-party

WCPOS Pro extension redeems Smart Coupons store credit at the POS.

Multi-currencyWorks with multi-currency stores.
Advanced Gift Cards Included

Aelia, WPML and WOOCS supported; custom amounts convert to the active currency.

Smart Coupons Included

Compatible with Aelia Currency Switcher since version 6.1.0.

HPOS compatibleDeclared compatible with WooCommerce High-Performance Order Storage.
Advanced Gift Cards Not verified
Smart Coupons Included

WooCommerce.com listing marks HPOS compatible.

Block checkout compatibleWorks with the WooCommerce Cart and Checkout blocks.
Advanced Gift Cards Included

Listed as Cart and Checkout block compatible.

Smart Coupons Included

WooCommerce.com listing marks Cart and Checkout blocks compatible.

Statuses: Yes Pro Add-on Partial 3rd-party No ?

Pricing compared

Advanced Gift Cards Premium

Growth$199 per year, 1 site
Business$399 per year, Unlimited
All Access Bundle$498 per year, Unlimited

Smart Coupons Premium

1-year plan$129 per year, 1 site

Verdict

Based on our feature data Checked 5 Oct 2026

Smart Coupons scores higher on our feature checklist (92/100 against 85/100) and includes printable / PDF cards and physical gift cards that Advanced Gift Cards does not. Paid plans start at $199/yr for Advanced Gift Cards and $129/yr for Smart Coupons. Check the features you rely on in the table below before deciding.

Biggest differences

Printable / PDF cards

Advanced Gift Cards: not included. Smart Coupons: included. Print coupons and gift cards from admin, My Account or the email link.

Physical gift cards

Advanced Gift Cards: not included. Smart Coupons: partial. Printing is suggested for physical cards; no physical card stock or tracking.

Written from the feature, pricing and install data on this page, not from hands-on testing. How we compare.

Which would you choose?

0 votes so far. Vote to see the results.

FAQ

Which is better, Advanced Gift Cards or Smart Coupons?

Smart Coupons scores higher on our feature checklist (92/100 against 85/100) and includes printable / PDF cards and physical gift cards that Advanced Gift Cards does not. Paid plans start at $199/yr for Advanced Gift Cards and $129/yr for Smart Coupons. Check the features you rely on in the table below before deciding.

Which has more features?

Smart Coupons includes 23 of the 24 features we track, against 20 for Advanced Gift Cards. Feature count is only part of the picture; check which of the differences matter to you.

Is Advanced Gift Cards free?

Advanced Gift Cards is premium only. Paid plans start at $199/yr.

Is Smart Coupons free?

Smart Coupons is premium only. Paid plans start at $129/yr.

Feature data last changed 5 Oct 2026. Spotted something wrong? Suggest an edit to Advanced Gift Cards or Smart Coupons. Some links are affiliate links. We may earn a commission at no cost to you; it never affects our data or rankings.