Simple Points & Rewards for WooCommerce
Freemium WooCommerce loyalty plugin by RelyWP with a My Account rewards dashboard, levels, vouchers, checkout points discounts and a Pro prize wheel.
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WPLoyalty
Campaign-based WooCommerce loyalty plugin by Flycart with points, referrals, VIP levels, a rewards launcher and coupon rewards; free and Pro editions.
Free installs3K+WordPress.org, active
Est. Pro installs~1.1KLikely 550–2.2K
Vendor claims2,000+Vendor's own figure
Rating5.0/5310 reviews
Price from$105/yrFreemium
Last updated22 Oct 2026Version 1.4.9
Overview
WPLoyalty (Loyalty Points, Rewards and Referral for WooCommerce) is built by Flycart, the team behind several WooCommerce discount plugins. It is freemium: a free edition on WordPress.org and a Pro plugin sold on wployalty.net in Starter, Professional and Agency licences.
Everything is organised as campaigns (ways to earn) and rewards (ways to spend). The free version focuses on points for purchases, with a configurable ratio, per-order caps, optional start and end dates and product-page messages, plus points-conversion rewards that turn points into a coupon at the reward page, the launcher or the cart/checkout, with minimum and maximum points per redemption. A customer reward page, earned and expiry emails and official add-ons for the launcher widget, points expiry and multi-currency round it out. The readme also lists a customers dashboard and import/export.
What Pro adds
Pro unlocks the rest of the campaign types: sign-up, product reviews (including Judge.me), referrals with rewards for both sides, birthdays, social shares and page follows, daily logins and achievement goals. It also adds conditional rules (role, spend, order count, products, categories, country, language, currency and purchase history), free-product, free-shipping and fixed or percentage discount rewards, VIP levels, CSV import of customers and points, migration from other loyalty plugins and a REST API.
Strengths
- Very well reviewed on WordPress.org, with hundreds of five-star ratings.
- Campaign builder covers nearly every common earning action in Pro.
- Launcher widget gives shoppers a clear, branded rewards panel.
- Declared HPOS support and Cart/Checkout block support.
Limitations
The free edition is largely a purchase-points scheme, since sign-up, review, referral and tier features all need Pro. Redemption always issues a coupon rather than a direct points field. WooCommerce Subscriptions renewal points are not documented. Pricing pages often show sale prices, so budget for the regular rate.
WPLoyalty suits stores that want a polished, campaign-driven programme with referrals and VIP levels and are happy to buy Pro to unlock it.
Best for: Stores that want a polished, campaign-based loyalty and referral programme with VIP levels and are willing to pay for Pro.
WPLoyalty is one of the most complete and best-reviewed loyalty plugins for WooCommerce, with a clear campaign/reward model and a strong Pro feature set at a fair price. The free edition is a starting point rather than a full programme, so most stores will end up on Pro.
Pros
- Highly rated on WordPress.org (5/5 from 300+ reviews)
- Broad Pro campaign set: referrals, birthdays, reviews, social, daily login, achievements
- Rich conditional rules for earning in Pro
- Launcher widget and customer reward page for programme visibility
- Free official add-ons for expiry reminders and multi-currency
- Migration add-on for WooCommerce Points and Rewards and WP Swings data
Cons
- Free version mostly limited to purchase points and coupon conversion
- VIP levels, referrals and sign-up/review points require Pro
- Redemption always issues a coupon rather than a direct checkout points field
- No documented WooCommerce Subscriptions renewal points
- CSV import of balances is Pro-only
Key features
What WPLoyalty highlights on its WordPress.org page and its own website, split by version.
Free version WordPress.org
- Points for purchases with caps
- Convert points to discount coupons
- Redeem from cart, checkout or reward page
- Min and max points per redemption
- Customer reward page
- Points messages on product pages
- Points earned and expiry emails
- Points expiry with reminders (add-on)
- Rewards launcher widget (add-on)
- Free multi-currency add-on
- Multilingual / WPML support
- HPOS and block checkout support
Pro / paid adds From $105/yr
- Points for sign-up and reviews
- Refer-a-friend for both parties
- Birthday and daily login rewards
- Social share and follow campaigns
- Achievement and goal bonuses
- Conditional earning rules
- Free product and free shipping rewards
- VIP levels and tiers
- CSV import of customers and points
- Migration from other loyalty plugins
- REST API access
- 1, 3 or 10 site licences
Feature checklist
24 of 25 features we track in WooCommerce Loyalty Plugins, feature score 95/100
Earning points 8/8
Points for purchases Key
Customers earn points based on what they spend.
Points-per-currency campaign with optional min/max caps per order.
Included
Product, category & role rules
Different earning rates per product, category or user role.
Conditions by role, products, categories, spend, country, currency and more.
Paid version Pro
Sign-up points
Award points when a customer creates an account.
Sign-up reward campaign.
Paid version Pro
Review points
Award points for leaving product reviews.
Review reward campaign, incl. Judge.me add-on.
Paid version Pro
Birthday rewards
Award points or rewards on a customer's birthday.
Birthday reward campaign.
Paid version Pro
Social actions
Points for sharing, following or other social actions.
Social share and page-follow campaigns.
Paid version Pro
Referral rewards Key
Reward customers who refer friends that buy.
Refer-a-friend rewarding both referrer and friend.
Paid version Pro
Bonus campaigns
Double-points days or time-limited earning boosts.
Campaigns accept start/end dates for time-limited offers; no dedicated multiplier tool.
Partial
Redeeming 5/5
Redeem at checkout Key
Use points for a discount directly in the cart or checkout.
Points can be converted in the cart/checkout, issued as a coupon on the order.
Included
Convert points to coupons
Customers turn points into a coupon code.
Points-conversion rewards generate discount coupons.
Included
Rewards catalogue
Redeem points for free products or specific rewards.
Free product, free shipping, fixed and percentage rewards.
Paid version Pro
Redemption limits
Minimum/maximum points per order, exclusions and caps.
Min/max points per coupon, max % and max reward value.
Included
Points expiry
Points expire after a set time, with reminders.
Free Points Expiry add-on with reminder emails days before expiry.
Via add-on
Programme & customer experience 5/5
VIP tiers / levels Key
Customer levels with better earning rates or perks.
Levels/VIP tiers based on points collected.
Paid version Pro
Points in My Account Key
Points balance and history in the WooCommerce account area.
Customisable customer reward page with balance and rewards.
Included
Points messages
Show how many points a product or cart will earn.
Earn messages on product, cart and checkout pages.
Included
Loyalty emails
Emails for points earned, expiring points and rewards.
Emails for points earned and points about to expire.
Included
Rewards widget / launcher
On-site widget or panel explaining the programme.
Launcher popup widget, a free official add-on (some options Pro).
Via add-on
Admin & compatibility 6/7
Manual points adjustment
Add or remove points for a customer in admin.
Customers section of the dashboard lets admins set point overrides.
Included
Import / export points
Bulk import or export customer balances.
CSV import of customers and points (overwrite, add or subtract).
Paid version Pro
Reports
Points issued, redeemed and programme performance.
Readme lists performance tracking of points, rewards and repeat purchases.
Included
Subscriptions support
Points on WooCommerce Subscriptions renewals.
WooCommerce Subscriptions renewals are not mentioned in readme or docs.
Not verified
Multi-currency
Works with multi-currency stores.
Free Multi Currency add-on for WOOCS, VillaTheme, Aelia and WPML.
Via add-on
HPOS compatible
Declared compatible with WooCommerce High-Performance Order Storage.
HPOS support added in version 1.2.3.
Included
Block checkout compatible
Works with the WooCommerce Cart and Checkout blocks.
Cart and Checkout block support added in 1.2.10.
Included
Pricing
Free
$0On WordPress.org
Starter
$105per year1 site
Sale price $84 at time of check; 3- and 5-year plans also offered. 14-day refund.
Professional
$155per year3 sites
Sale price $124 at time of check; all plans share the same Pro features.
Agency
$295per year10 sites
Sale price $236 at time of check; licence keeps working after expiry without updates/support.
Prices are list prices from the vendor's site, checked 14 Oct 2026. Many vendors discount the first year.
How many sites use WPLoyalty?
Free installs from WordPress.org, the vendor's own claim, and our estimate of paid installs.
Free version (WordPress.org)
3K+
Active installations reported by WordPress.org.
Vendor claim
2,000+
Sites/users claimed on the vendor's website. source
Estimated Pro / paid installs
~1.1K
Our estimate, see method below.
How we estimated this: The vendor figure (2,000+) is within WordPress.org's rounding of the free installs, so it says nothing about paid sites. About 3.5K free installs x 30% (the usual share of free sites that also run the paid version when many key features are paid, and store owners upgrade more often) gives 1.1K. Likely range: 550 to 2.2K. This counts sites running the paid version, including sites whose licence has lapsed. Estimates are rough and based on public figures as of 14 Oct 2026.
Stats & health
Weekly downloads
1,047 downloads last week, 64.5K all time
Rating breakdown
| Version | 1.4.9 |
|---|---|
| Last updated | 22 Oct 2026 (12 days ago) |
| Tested up to | WordPress 7.1.4 |
| Requires | WordPress 6.0+, PHP 7.4+ |
| Support threads (2 months) | 1 of 1 resolved |
| On WordPress.org since | 11 Apr 2023 |
Company & policy
| Refund policy | 14-day money-back (source, 5 Oct 2026) |
|---|
WPLoyalty compared
Alternatives to WPLoyalty
SUMO Reward Points
Premium WooCommerce points and rewards plugin sold on CodeCanyon with member levels, referrals, expiry, gift vouchers and block checkout support.
98
Points and Rewards for WooCommerce (WP Swings)
Feature-heavy freemium loyalty plugin by WP Swings with points, referrals, membership levels, spin-the-wheel and SMS/WhatsApp notices for WooCommerce.
90
YITH WooCommerce Points and Rewards
Premium YITH loyalty plugin with points rules, extra-point actions, levels and badges, rankings and coupon or checkout redemption for WooCommerce.
88
myCred
Free points, ranks and badges engine for WordPress that adds WooCommerce purchase rewards and pay-with-points, extended by paid add-ons.
75
Advanced Coupons Loyalty Program
Premium WooCommerce loyalty plugin from Advanced Coupons that turns points into store credit or rewards, with referrals, expiry and reports.
81
FAQ
Is WPLoyalty free?
Yes. WPLoyalty has a free version on WordPress.org. Paid plans start at $105/yr.
How many sites use WPLoyalty?
WordPress.org reports 3K+ active installations of the free version. The vendor claims 2,000+ sites in total. We estimate around 1.1K sites run the paid version.
Does WPLoyalty have points for purchases?
Yes: included. Points-per-currency campaign with optional min/max caps per order.
Does WPLoyalty have referral rewards?
Yes: paid version (Pro). Refer-a-friend rewarding both referrer and friend.
Does WPLoyalty have redeem at checkout?
Yes: included. Points can be converted in the cart/checkout, issued as a coupon on the order.
Does WPLoyalty have vip tiers / levels?
Yes: paid version (Pro). Levels/VIP tiers based on points collected.
Does WPLoyalty have points in my account?
Yes: included. Customisable customer reward page with balance and rewards.
What does the free WPLoyalty include?
Points for purchases, coupon-based points conversion with min/max limits, a reward page, product-page messages, emails and free add-ons for the launcher, expiry and multi-currency. Most other earning actions are Pro.
How do customers redeem points?
They convert points into a coupon from the reward page, the launcher or the cart/checkout. The coupon is then applied to the order.
Can I migrate from another loyalty plugin?
Yes. A migration add-on documents imports from WooCommerce Points and Rewards, WP Swings Points and Rewards and WooCommerce Loyalty Points & Rewards, and Pro supports CSV import.
How many sites does a licence cover?
Starter covers 1 site, Professional 3 and Agency 10. All plans include the same Pro features; multi-year plans are also available.
Last updated 5 Oct 2026. Spotted something wrong? Suggest an edit.