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SureCart vs WP Simple Pay

Updated 11 Oct 2026. 23 features compared side by side.

SureCart

★★★★★★★★★★ 4.8 (289)

Cloud-powered WordPress commerce plugin with all features on every plan; the free Launch plan adds a 2.9% fee that paid plans remove.

Free installs80K+
From$199/yr
UpdatedOct 2026
VS

WP Simple Pay

★★★★★★★★★★ 4.4 (117)

Stripe payment-form plugin for one-off and recurring payments without a cart. The free version adds a 3% fee; paid plans remove it.

Free installs8K+
From$99/yr
UpdatedOct 2026

Choose SureCart if…

  • You need digital downloads and shipping rates
  • You also want extension ecosystem and software licensing
  • You want the more complete feature set (94/100 vs 54/100)
  • You prefer the more widely used option

Choose WP Simple Pay if…

  • You need store data in WordPress
  • You want the lower entry price ($99/yr vs $199/yr)

SureCart includes 6 features that WP Simple Pay lacks, including Digital downloads, Software licensing and Upsells & order bumps; WP Simple Pay has 1 that SureCart lacks, including Store data in WordPress. Both include 16 of the 23 features we track.

At a glance

SureCart
WP Simple Pay
94/100
Feature score
54/100
22 of 23
Features included
17 of 23
4.8/5
WordPress.org rating
4.4/5
80K+
Active installs
8K+
100%
Support threads resolved
100%

Feature comparison

Click a screenshot to see both plugins side by side.

Feature
SureCart
WP Simple Pay
Products6/64/6
Physical products KeySell shippable goods with stock and weights.
SureCart Included

Physical products with variants, inventory, shipping, fulfilment and returns.

WP Simple Pay Partial

Can collect shipping addresses and limit purchases, but there are no weights, shipping rates or stock control.

Digital downloads KeySell files with secure, expiring download links.
SureCart Included

Secure file delivery for downloads such as ebooks and software.

WP Simple Pay Not included

No file delivery or secure download links; it only takes the payment.

Product variations KeySizes, colours and other variants with their own price and stock.
SureCart Included

Product variants with their own pricing and stock.

WP Simple Pay Partial

A form can offer several price options with quantities, but there are no attribute-based variants with their own stock.

Subscriptions & recurring payments KeySell products or services that renew automatically.
SureCart Included

Custom intervals, free/paid trials, setup fees, installments, pausing and proration.

WP Simple Pay Included

Recurring Stripe subscriptions in free; trials, setup fees and installments need Professional.

Inventory managementTrack stock levels and low-stock alerts.
SureCart Included

Inventory tracking included; changelog adds warehouse management.

WP Simple Pay Partial

Purchase restrictions cap how often a form or price can be bought; this is a usage limit, not stock tracking.

Software licensingIssue licence keys for software or plugins.
SureCart Included

Licence keys, activation/validation API and automatic update delivery.

WP Simple Pay Not included

No licence-key generation.

Checkout & payments7/75/7
Stripe & PayPal included KeyMajor payment gateways work without paid add-ons.
SureCart Included

Stripe, PayPal, Mollie, Razorpay and Paystack on all plans (2.9% fee on Launch).

WP Simple Pay Partial

Stripe is built in and free (with a 3% fee); no PayPal or other gateways.

Apple Pay & Google PayOne-tap wallet payments at checkout.
SureCart Included

Optional Apple Pay and Google Pay at checkout.

WP Simple Pay Included

Apple Pay and Google Pay on Stripe Checkout in free; on custom on-site forms with a paid plan.

Checkout customisationChange checkout fields and layout, or build custom checkout pages.
SureCart Included

Drag-and-drop checkout forms with conditional fields and multiple form options.

WP Simple Pay Paid version Personal

Drag-and-drop custom fields and on-site embedded or overlay forms; free uses Stripe-hosted Checkout.

Coupons & discountsDiscount codes and automatic discounts.
SureCart Included

Unlimited coupons, auto-apply via URL and dynamic pricing rules.

WP Simple Pay Paid version Personal

Percentage or fixed coupons with expiry and redemption limits; repeating durations need Professional.

Upsells & order bumpsOffer extra products at checkout or after purchase.
SureCart Included

Checkout order bumps and one-click post-purchase upsells on every plan.

WP Simple Pay Not included

No order bumps or post-purchase upsells.

Abandoned cart recoveryEmail shoppers who leave without paying.
SureCart Included

Automated abandoned-cart recovery emails, optionally with discount codes.

WP Simple Pay Not included

No abandoned checkout recovery emails.

Multi-currencyShow prices and take payments in several currencies.
SureCart Included

135+ currencies with a currency switcher block.

WP Simple Pay Partial

Each form charges in a chosen currency (135+ supported), but there is no currency switcher; one currency per checkout.

Tax, shipping & orders5/54/5
Tax calculation KeyVAT and sales tax rules or automated tax calculation.
SureCart Included

Automatic sales tax for 40+ countries and all US states, with VAT support.

WP Simple Pay Paid version Personal

Fixed tax rates on all paid plans; location-based automatic rates need Professional.

Shipping rates KeyZones, flat rates, live carrier rates or labels.
SureCart Included

Flexible shipping rules; changelog adds live carrier rates via Shippo.

WP Simple Pay Not included

Addresses can be collected, but no shipping zones, rates or labels.

Order managementView, edit, refund and fulfil orders in WordPress.
SureCart Included

Orders, fulfilment and returns managed from the WordPress admin.

WP Simple Pay Partial

Free Transactions page to search and export payments; refunds from WordPress need a paid plan.

Customer accountsCustomer area with orders, downloads and subscriptions.
SureCart Included

Customer dashboard for subscriptions, downloads, payment methods and invoices.

WP Simple Pay Paid version Plus

Customers can manage their own subscriptions; there is no full account area with order history.

Sales reports KeyRevenue, product and customer reports.
SureCart Included

Real-time dashboard, customisable reports and CSV export.

WP Simple Pay Partial

Activity & Reports shows payment volume and recent payments, not product or customer analytics.

Platform4/54/5
No platform transaction fees KeyNo extra fee on sales beyond the payment processor's.
SureCart Paid version Pro

Free Launch plan adds a 2.9% fee; paid plans have none.

WP Simple Pay Paid version Personal

Free version adds a 3% fee per payment; all paid plans charge 0% extra.

Store data in WordPressProducts, orders and customers stored in your own database.
SureCart Not included

Checkout, payments, subscriptions and tax run on SureCart's cloud platform.

WP Simple Pay Partial

Payments, customers and subscriptions live in Stripe; WordPress keeps a transaction list.

Extension ecosystemLarge library of official and third-party extensions.
SureCart Partial

Integrations via Zapier/OttoKit and plugin connectors, but no add-on marketplace.

WP Simple Pay Not included

A few integrations (AffiliateWP, Zapier, Elementor, Divi) but no extension library.

Block editor supportProduct, cart and checkout blocks for the block editor.
SureCart Included

160+ blocks for shop, product, cart and checkout; also Elementor and Bricks.

WP Simple Pay Partial

Payment forms can be inserted with a block, but there are no product, cart or checkout blocks.

REST API & webhooksAPI and webhooks for custom integrations.
SureCart Included

REST API, webhooks and action/filter hooks.

WP Simple Pay Included

Hooks and filters for developers; webhooks and Zapier are included on paid plans.

Statuses: Yes Pro Add-on Partial 3rd-party No ?

Pricing compared

SureCart Freemium

Free$0
LaunchFree per year, 1 site
Pro (1 store)$199 per year, 1 site
Pro (5 stores)$299 per year, 5 sites
Pro (Unlimited)$499 per year, Unlimited
Lifetime (1 store)$699 lifetime, 1 site

WP Simple Pay Freemium

Free$0
Lite (free)Free per year, Unlimited
Personal$99 per year, 1 site
Plus$199 per year, 3 sites
Professional$399 per year, 10 sites
Elite$599 per year, Unlimited

Downloads trend

SureCart

28,468 downloads last week

WP Simple Pay

2,184 downloads last week

Verdict

Based on our feature data Checked 11 Oct 2026

SureCart scores higher on our feature checklist (94/100 against 54/100) and includes digital downloads, shipping rates and extension ecosystem that WP Simple Pay does not. WP Simple Pay still has the edge on store data in WordPress. Paid plans start at $199/yr for SureCart and $99/yr for WP Simple Pay. Check the features you rely on in the table below before deciding.

Biggest differences

Digital downloads

SureCart: included. WP Simple Pay: not included. Secure file delivery for downloads such as ebooks and software.

Shipping rates

SureCart: included. WP Simple Pay: not included. Flexible shipping rules; changelog adds live carrier rates via Shippo.

Extension ecosystem

SureCart: partial. WP Simple Pay: not included. Integrations via Zapier/OttoKit and plugin connectors, but no add-on marketplace.

Software licensing

SureCart: included. WP Simple Pay: not included. Licence keys, activation/validation API and automatic update delivery.

Upsells & order bumps

SureCart: included. WP Simple Pay: not included. Checkout order bumps and one-click post-purchase upsells on every plan.

Abandoned cart recovery

SureCart: included. WP Simple Pay: not included. Automated abandoned-cart recovery emails, optionally with discount codes.

Written from the feature, pricing and install data on this page, not from hands-on testing. How we compare.

Which would you choose?

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FAQ

Which is better, SureCart or WP Simple Pay?

SureCart scores higher on our feature checklist (94/100 against 54/100) and includes digital downloads, shipping rates and extension ecosystem that WP Simple Pay does not. WP Simple Pay still has the edge on store data in WordPress. Paid plans start at $199/yr for SureCart and $99/yr for WP Simple Pay. Check the features you rely on in the table below before deciding.

Which has more features?

SureCart includes 22 of the 23 features we track, against 17 for WP Simple Pay. Feature count is only part of the picture; check which of the differences matter to you.

Is SureCart free?

SureCart has a free version on WordPress.org. Paid plans start at $199/yr.

Is WP Simple Pay free?

WP Simple Pay has a free version on WordPress.org. Paid plans start at $99/yr.

Feature data last changed 11 Oct 2026. Spotted something wrong? Suggest an edit to SureCart or WP Simple Pay. Some links are affiliate links. We may earn a commission at no cost to you; it never affects our data or rankings.