Fluent Forms vs WS Form
Updated 5 Oct 2026. 36 features compared side by side.
Fast WordPress form builder from WPManageNinja with a generous free tier (conversational forms, Stripe, AI builder) and one-tier Pro licences.
Developer-focused WordPress form builder with a free LITE edition and PRO tiers adding conditional logic, calculations and 60+ paid integrations.
Choose Fluent Forms if…
- You need Square payments
- You want the more complete feature set (99/100 vs 92/100)
- You prefer the more widely used option
Choose WS Form if…
- You want the lower entry price ($59/yr vs $79/yr)
- You weigh user ratings (5.0 vs 4.8 on WordPress.org)
Fluent Forms includes 1 feature that WS Form lacks, including Square payments. Both include 35 of the 36 features we track.
At a glance
Feature comparison
Click a screenshot to see both plugins side by side.
Building14/1414/14
Drag-and-drop builder with multi-column layouts in the free plugin.
Drag-and-drop layout editor available in LITE.
Form Step field for multi-step forms is Pro-only.
LITE supports multiple tab forms with progress bars.
Conditional logic included in the free version.
Conditional logic is a PRO feature in all editions.
Numeric calculation is listed as a Pro feature.
Calculated fields included in every PRO edition.
File and image upload fields require Pro.
File Upload field is marked PRO in the knowledge base.
Repeat field is a Pro advanced field.
Repeatable sections are listed as a PRO feature.
Reusable pre-built templates in the free plugin.
Single-click templates in LITE; PRO advertises 100+ templates.
Save & Resume field is a Pro feature.
Save Progress lets users return to unfinished forms.
Conversational one-question-at-a-time forms are free.
Conversational forms are listed among PRO features.
Paid Signature Add-On for Fluent Forms sold separately by WPManageNinja.
Signature field included in PRO's 65+ field types.
Quiz & survey module with scoring is Pro-only.
Quiz templates built with calculated fields and logic; no dedicated quiz module.
Survey module, NPS and rating fields with reports in Pro.
Survey templates and rating fields; no dedicated poll results feature found.
Free Gutenberg form styler; advanced styler is Pro.
Built-in Styler in LITE for visual styling without CSS.
Built-in AI Form Builder generates forms from a prompt in free.
PRO OpenAI add-on (paid, in Agency) generates forms from prompts with your API key.
Payments4/43/4
Stripe in free with a 1.9% fee; Pro removes the fee.
Stripe Elements add-on, about $29/yr; included with Agency.
PayPal is among Pro payment gateways.
PayPal Checkout add-on, about $29/yr; included with Freelance and Agency.
Square is among Pro payment gateways.
No Square integration listed among WS Form add-ons.
Free Subscription field supports recurring Stripe payments (1.9% fee).
Stripe Elements add-on supports subscription transactions.
Entries & workflow7/77/7
Entries stored with filters and CSV/Excel/ODS/JSON export.
Submissions stored and viewable in admin with CSV export in LITE.
Email notifications in free; conditional routing in Pro.
LITE can send unlimited email notifications.
WebHook integration is part of Pro.
Webhook action built into every PRO edition, not LITE.
User registration forms require Pro.
User Management add-on, about $29/yr; included with Agency.
Post/CPT creation from submissions is a Pro feature.
Post Management add-on, about $29/yr; included with Agency.
Partial entry capture requires Pro.
PRO can save partial submissions as In Progress via conditional logic.
Free Fluent PDF Generator add-on from WordPress.org.
PDF add-on, about $29/yr; included with Agency.
Integrations5/55/5
Mailchimp integration included in the free plugin.
Mailchimp add-on, about $19/yr; included with Freelance and Agency.
Zapier integration is included with Pro.
Zapier add-on, about $29/yr; included with Freelance and Agency.
HubSpot is listed among Pro integrations.
HubSpot add-on, about $39/yr; included with Agency.
Google Sheets is listed among Pro integrations.
Google Sheets add-on, about $29/yr; included with Agency.
Salesforce is listed among Pro integrations.
Salesforce add-on, about $39/yr; included with Agency.
Spam & compliance4/44/4
reCAPTCHA field available in the free plugin.
Google reCAPTCHA supported in LITE.
Cloudflare Turnstile field available in the free plugin.
Cloudflare Turnstile supported in LITE.
Built-in honeypot spam protection in free.
Honeypot plus rate limiting and keyword/IP blocking in LITE.
GDPR agreement field free; Pro adds auto-delete of entries.
LITE is GDPR-ready; PRO adds encryption and data export/erasure request actions.
Developer2/22/2
Documented action/filter hooks and REST API for developers.
Documented action and filter hooks for developers.
Gutenberg block with built-in form styler.
Gutenberg block included in LITE.
Statuses: Yes Pro Add-on Partial 3rd-party No ?
Pricing compared
Fluent Forms Freemium
| Free | $0 |
|---|---|
| Single Site | $79 per year, 1 site |
| Agency | $159 per year, 5 sites |
| Unlimited | $299 per year, Unlimited |
| Single Site Lifetime | $349 lifetime, 1 site |
| Agency Lifetime | $599 lifetime, 5 sites |
| Unlimited Lifetime | $899 lifetime, Unlimited |
WS Form Freemium
| Free | $0 |
|---|---|
| Personal | $59 per year, 1 site |
| Freelance | $149 per year, 5 sites |
| Agency | $249 per year, Unlimited |
Downloads trend
Fluent Forms
164,735 downloads last week
WS Form
1,671 downloads last week
Verdict
Fluent Forms scores higher on our feature checklist (99/100 against 92/100) and includes Square payments that WS Form does not. Paid plans start at $79/yr for Fluent Forms and $59/yr for WS Form. Check the features you rely on in the table below before deciding.
Biggest differences
Fluent Forms: paid version (Pro). WS Form: not included. Square is among Pro payment gateways.
Written from the feature, pricing and install data on this page, not from hands-on testing. How we compare.
Which would you choose?
0 votes so far. Vote to see the results.
FAQ
Which is better, Fluent Forms or WS Form?
Fluent Forms scores higher on our feature checklist (99/100 against 92/100) and includes Square payments that WS Form does not. Paid plans start at $79/yr for Fluent Forms and $59/yr for WS Form. Check the features you rely on in the table below before deciding.
Which has more features?
Fluent Forms includes 36 of the 36 features we track, against 35 for WS Form. Feature count is only part of the picture; check which of the differences matter to you.
Is Fluent Forms free?
Fluent Forms has a free version on WordPress.org. Paid plans start at $79/yr.
Is WS Form free?
WS Form has a free version on WordPress.org. Paid plans start at $59/yr.
Feature data last changed 5 Oct 2026. Spotted something wrong? Suggest an edit to Fluent Forms or WS Form. Some links are affiliate links. We may earn a commission at no cost to you; it never affects our data or rankings.