Easy Digital Downloads vs FluentCart
Updated 11 Oct 2026. 23 features compared side by side.
WordPress plugin built for selling digital products such as ebooks, software and music, with paid passes adding subscriptions, licensing and more.
Lightweight self-hosted WordPress store plugin from WPManageNinja for physical, digital and subscription products, with no transaction fees.
Choose Easy Digital Downloads if…
- You need multi-currency
- You want the more complete feature set (98/100 vs 90/100)
- You prefer the more widely used option
- You weigh user ratings (4.7 vs 4.5 on WordPress.org)
Choose FluentCart if…
- Fluent suite users and sellers of digital products or subscriptions who want a fast, fee-free, self-hosted store
Easy Digital Downloads includes 1 feature that FluentCart lacks, including Multi-currency. Both include 22 of the 23 features we track.
At a glance
Feature comparison
Click a screenshot to see both plugins side by side.
Products6/66/6
Physical product shipping is included from the Professional pass; core targets digital goods.
Supports physical products with shipping, alongside digital and hybrid stores.
Core sells downloadable files through protected download links.
Downloadable files for digital products in the free plugin.
Variable price options per product; stock per option needs the paid Purchase Limit add-on.
Variable products with attributes such as size or licence type.
Subscriptions with free trials included from the Personal pass.
Free plugin includes intervals, trials, failed-renewal retries and customer pause/cancel.
No stock tracking in core; the paid Purchase Limit extension caps sales per product or option.
Inventory tracking and advanced inventory are listed as Pro features.
Software Licensing & API included from the Professional pass.
Licence keys with expiry rules and licence stats in Pro.
Checkout & payments7/76/7
Stripe, PayPal and Square are free, but Stripe adds a 3% platform fee below Extended.
Stripe, PayPal and cash on delivery built in; advanced gateways such as Paddle and Mollie are Pro.
Apple Pay and Google Pay available through the free Stripe integration.
Apple Pay works through the Stripe gateway per the changelog; no dedicated express buttons documented.
Checkout is built from blocks; extra checkout fields need a paid extension.
Checkout blocks, overridable templates and custom CSS; works with Bricks.
Discount codes with expiry dates and product restrictions in the free plugin.
Coupons and discounts are part of the free plan.
Post-purchase funnels included from the Professional pass; cross-sell/upsell extension also available.
Order bumps are a Pro feature.
Abandoned cart recovery included from the Personal pass.
Via the free FluentCRM plugin (same vendor) and its Cart Abandoned automation.
Core uses one store currency; Multi-Currency Support starts at the Extended pass.
Single store currency; vendor says broader currency support is planned.
Tax, shipping & orders5/55/5
Tax rates and tax reports in core; EU VAT compliance from the Personal pass.
Tax calculations, tax classes and EU VAT included on all plans.
Physical product shipping (Simple Shipping) included from the Professional pass.
Shipping regions, classes and custom methods; live carrier rates not mentioned.
Order list, details, refunds and customer management in the admin.
Filter, view and update orders, with manual or gateway refunds.
Customer purchase history, downloads and login/registration blocks.
Customer dashboard block with purchase history and subscription management.
Revenue reports with date comparisons and breakdowns by gateway, country and category.
Free reports cover 30 days; advanced reporting and longer filters need Pro.
Platform5/55/5
3% Stripe platform fee applies on free and Personal; removed from the Extended pass.
No FluentCart transaction fees on free or Pro installs.
Products, orders and customers are stored in your WordPress database.
Data stored in custom tables on your own server, with no phoning home.
100+ official extensions and integrations, many bundled in passes.
Fluent suite integrations and a handful of gateway add-ons; ecosystem is still small.
16 blocks including cart, checkout, buy button and customer downloads.
Product grid, checkout, buy section, customer dashboard and other blocks.
REST API with API keys plus hooks and filters; vendor cites webhook support.
REST API for products, customers and orders, plus hooks and webhooks.
Statuses: Yes Pro Add-on Partial 3rd-party No ?
Pricing compared
Easy Digital Downloads Freemium
| Free | $0 |
|---|---|
| Lite (free) | Free per year, Unlimited |
| Personal | $199 per year, 1 site |
| Extended | $399 per year, 1 site |
| Professional | $599 per year, 2 sites |
| All Access | $999 per year, 3 sites |
FluentCart Freemium
| Free | $0 |
|---|---|
| Pro 1 Site | $199 per year, 1 site |
| Pro 5 Sites | $499 per year, 5 sites |
| Pro 15 Sites | $699 per year, 15 sites |
| Pro 50 Sites | $899 per year, 50 sites |
Downloads trend
Easy Digital Downloads
21,133 downloads last week
FluentCart
2,645 downloads last week
Verdict
Easy Digital Downloads scores higher on our feature checklist (98/100 against 90/100) and includes multi-currency that FluentCart does not. Check the features you rely on in the table below before deciding.
Biggest differences
Easy Digital Downloads: paid version (Extended). FluentCart: not included. Core uses one store currency; Multi-Currency Support starts at the Extended pass.
Written from the feature, pricing and install data on this page, not from hands-on testing. How we compare.
Which would you choose?
0 votes so far. Vote to see the results.
FAQ
Which is better, Easy Digital Downloads or FluentCart?
Easy Digital Downloads scores higher on our feature checklist (98/100 against 90/100) and includes multi-currency that FluentCart does not. Check the features you rely on in the table below before deciding.
Which has more features?
Easy Digital Downloads includes 23 of the 23 features we track, against 22 for FluentCart. Feature count is only part of the picture; check which of the differences matter to you.
Is Easy Digital Downloads free?
Easy Digital Downloads has a free version on WordPress.org. Paid plans start at $199/yr.
Is FluentCart free?
FluentCart has a free version on WordPress.org. Paid plans start at $199/yr.
Feature data last changed 11 Oct 2026. Spotted something wrong? Suggest an edit to Easy Digital Downloads or FluentCart. Some links are affiliate links. We may earn a commission at no cost to you; it never affects our data or rankings.